In this episode of Padel Smash Academy, Cesc and Julian sit down with Benji Reynoso, founder of WOQR Padel Brand. Benji shares his inspiring journey from being a passionate padel coach and player to building a brand that redefines padel apparel.

Frustrated by clothing that limited mobility and lacked both performance and style, Benji set out to create something better—gear designed by players, for players. Drawing on years of experience on the court and valuable feedback from his students, he developed WOQR with a vision of combining high-performance functionality and modern design. Guided by the philosophy “The path is made by walking,” WOQR represents not just a clothing line, but a story of perseverance, passion, and progress in the world of padel.

Tune in as Benji, Cesc, and Julian discuss the challenges of building a sports brand, the importance of listening to athletes’ needs, and how WOQR is carving out its place in the global padel industry.