Welcome back to High Impact | A Podcast for Leaders. In this episode, Mark Berger, master of messaging from Berg's Eye Communications, unraveled the importance of storytelling in business. He guides us through the principles that clarity is king and follow-through is queen in the realm of public relations. Don't miss these golden nuggets on overcoming content roadblocks, humanizing media relations, and harnessing the power of traditional and digital platforms to amplify your story. If you're looking to get heard, let's get you connected.