Welcome to a new series inspired by the Douglas Adams book The Meaning of Liff. In this book Douglas matches place names with concepts which have no name, creating an amusing dictionary of terms, some of which are bound to resinate. As blind people, we come across situations that are unique to our community, which also have no name, but again, I'm sure you'll resinate with some of them. In this series we attempt to find names for some of these blindy situations, and share some of our favourites from the Meaning of Liff.

Aramac, noun. When lost in a shopping centre, the Aramac is the store who's aroma tells you where you are.

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