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In this episode of Superfly Sessions, Lily, Rachel, Holly, and Ellie dive into the top marketing trends you need to know for 2025.
From rebranding strategies to social selling tips, we explore the shifts happening across the marketing world and how you can stay ahead of the curve.
What we cover:
- The future of branding in 2025
- How social selling will change the game
- Emerging trends in content and engagement
- Predictions for platform strategies and more!
Whether you’re a marketer, business owner, or just looking to stay in the know, this episode is packed with insights to help you navigate the fast-paced world of marketing in the year ahead.
Enjoy this episode!
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This episode, we’re joined by Ellie, Lily, and Emma to break down the art of personal branding.
Over the last few months, all three have built a strong following on LinkedIn - and they’re sharing exactly how you can do it too.
We dive into:
- The secrets of high-impact copywriting
- Creating engaging content that actually gets noticed
- The best strategies to grow your audience and boost engagement
Whether you're just starting out or looking to level up your personal brand, this episode is packed with actionable tips you don’t want to miss.
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Louis, founder of Surprise Shirts, took a leap at just 16 to create a multi-six-figure business. Now at 20, he’s not only running a successful family business but also proving that passion and hard work can turn any idea into reality.
In this episode, Charlie and Nick are joined by Louis to talk about how he started Surprise Shirts, a company born from his love of football shirts. Louis shares the challenges, setbacks, and wins he’s experienced along the way, and how he grew the business despite early doubts from even his own teacher.
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Nick and Ellie are back with Jeni Cornwall, Head of People at Eden Mobility, and Alison Lambert MCIPD, Founder of The HR Guru, for Part 2 of this fascinating discussion on generational dynamics in the workplace.
This time, we’re focusing on the generations that paved the way - Boomers, Gen X, and the Silent Generation. We dive deep into their influence on workplace culture, the values that shaped their approach to work, and how their legacy impacts today’s workforce.
From exploring their work ethic and adaptability to understanding how leaders can bridge the gap between tradition and innovation, this episode is packed with actionable insights and valuable lessons for any business leader.
Catch Part 2 now and discover how to lead with wisdom, modernity, and a deeper appreciation for what each generation brings to the table!
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Nick and Ellie are joined by Jeni Cornwall, Head of People at Eden Mobility, and Alison Lambert MCIPD, Founder of The HR Guru, for an insightful discussion on navigating generational dynamics in the workplace.
In this episode, we dive into the pros and cons of having Gen Z in the workforce, exploring their unique demands and expectations. We also uncover how Millennials perceive and approach managing this dynamic generation, sharing fresh perspectives on the challenges and opportunities of leading in a multi-generational environment.
Whether you're a CEO, Founder, or team manager, this conversation is packed with actionable insights to help you upscale, innovate, and better connect with the future of work.
Plus, this episode is just the beginning! We went so in-depth that a second part focused on managing the rest of the generations will drop on 29th January 2025—stay tuned!
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In this episode, we sit down with marketing expert Mike Jessop to explore the ever-changing world of marketing. Mike shares his journey into the industry, offering valuable advice for those looking to start their careers. We also dive into the key differences between in-house and agency roles, how marketing has evolved over the years, and the growing impact of data on the industry.
The conversation touches on the power of social media in creating trends, how platforms have changed from then to now, and the role AI is playing in shaping the future of marketing. We also explore the potential challenges and ethical considerations AI might bring to the table.
AI Tool which Mike talks about: https://www.bland.ai/
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In this episode, we chat with Jess, who shares her incredible journey through life, career, and family. From her career growth strategies to navigating the challenges of IVF and preparing for a baby, Jess opens up about what it takes to balance a demanding job and parenthood.
We dive into topics like the pressures of being a parent, the emotional and practical challenges of IVF, and how both mums and dads can navigate the highs and lows of family life. Jess also shares insights on staying present in both work and home life and one tip that can make parenting just a little bit easier.
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In this episode, Nick and Rachel sit down with Rachel Klein, Digital Marketing and Content Manager at Hull's biggest entertainment arena, Connexin Live. Rachel takes us through her incredible marketing journey, from her time at Superfly (yes, she used to work with us!) to becoming a client—a full-circle moment! 🎉
Known for her viral TikTok strategies and knack for creating engaging content, Rachel shares her top tips and tricks for going viral, building a brand, and navigating the fast-paced world of digital marketing. Tune in for a fun and insightful conversation packed with actionable advice and a behind-the-scenes look at her creative process.
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