'Working with SEOs' is a new series where I speak with marketers about their experiences liaising with SEOs.

This week, I speak with Duray Pretorius, Co-founder and Chief Revenue Officer at Viaduct Generation.

Watch the video conversation with Duray on YouTube.

Duray and I talk about strengthening the relationship between SEOs who work brand-side and they're partnering SEOs who work agency-side.

Check out Viaduct's 'The Wise Build Bridges' podcast, where I'll be a guest on in an upcoming episode.