THEORETICAL RECAP Trello is a visual project management tool based on the Kanban method. The core principle is simple: work moves through columns (called lists) from left to right, representing stages of progress. Each unit of work is a card, which c...

Workshop: create a Trello 'Digital Campaign' board

Acquire a complete mastery of digital marketing to develop strategies. Skills: Implement a webmarketing strategy; Organize the operational application of a webmarketing communication; Monitor and evaluate the results of a webmarketing communication; Understand the needs of its targets; Know and know how to use webmarketing tools; Set up a marketing automation strategy; Set up a marketing automation strategy; Analyze and optimize the user journey on digital channels; Use tools for measuring and managing digital performance; Set up marketing automation scenarios adapted to strategic goals;

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Workshop: create a Trello 'Digital Campaign' board

Workshop: create a Trello 'Digital Campaign' board