**Theoretical Recap** Digital monitoring (or 'veille' in French) is the continuous practice of collecting, filtering, and storing relevant information about your industry, competitors, target audiences, and marketing trends. It is a foundational habi...

Workshop: set up a watch and store the links

Acquire a complete mastery of digital marketing to develop strategies. Skills: Implement a webmarketing strategy; Organize the operational application of a webmarketing communication; Monitor and evaluate the results of a webmarketing communication; Understand the needs of its targets; Know and know how to use webmarketing tools; Set up a marketing automation strategy; Set up a marketing automation strategy; Analyze and optimize the user journey on digital channels; Use tools for measuring and managing digital performance; Set up marketing automation scenarios adapted to strategic goals;

Share Workshop: set up a watch and store the links

Sign up to save your podcasts

Workshop: set up a watch and store the links

Workshop: set up a watch and store the links