Joining us is Joost de Valk, the mastermind behind the immensely popular Yoast SEO plugin. But today, Joost is here to share his latest project, Progress Planner - a tool designed to revolutionise the way we maintain and update our websites. Imagine a blend between a "Fitbit for websites" and Duolingo. That's precisely what Progress Planner aims to be, combining gamification techniques with practical maintenance strategies to keep users engaged and their sites up-to-date. In our chat, Joost unveils the features, from special badges and weekly activity emails to a task management dashboard right inside of WordPress. We explore how these elements work together to reduce procrastination and make website upkeep a fun, interactive endeavour. So, whether you're a non-tech-savvy business owner struggling to keep your site relevant, an agency looking for ways to enhance client interaction, or someone simply curious about innovative WordPress tools, this episode has something for you.