WP Builds

Welcome to another in the Business Bootcamp series where we relearn everything we know about building WordPress sites and running a web design business from start to finish. We are on Season 2  where we are looking at The Design Process. Today we are discussing  "Creating a brand". With so much to take in, we needed to split the subject up into seven, easy to understand, sections. So take a listen to the podcast and hit up the comments if you think that we missed anything.

This week's WordPress news for the week commencing Monday 11th April 2022.

When I drive my car, I'm highly aware of the impact that my driving is having. I can hear the engine rumble, I can smell the gases that are coming from the exhaust. I know for a fact that this is not good for the environment. I'm burning energy and it's causing pollution. When I'm browsing the internet, this is the environmental impact that I'm feeling... nothing. Literally zero. I almost never connect the fact that my browsing and the websites that I create have an environmental impact. My computers are shiny, my phone screen has rounded edges and looks really nice. How could they possibly do any damage to the environment, and even if they did, my part is so small that it does not matter... right? Perhaps not. The statistics tell another story, and it's not something that we can be complacent about. Today I'm chatting with Marco Berrocal from Green Geeks, which is a WordPress website host which has a focus upon hosting with the impact on the environment at the forefront of their offering. We talk about what we can do to reduce our internet carbon footprint and how we can build websites which cause less pollution.

This week's WordPress news for the week commencing Monday 4th April 2022.

On the podcast today we continue our WordPress Business Bootcamp series. Now we're trying to figure out "How do we get our website copy?". It's a thorny issue and I'm pretty certain that this problem has held up one or other of your website builds in the past. Who should create the content that goes on the site? Should it be you, a professional copywriter, an SEO expert or perhaps we leave that to the client and just place Lorem placeholders in until they're ready? The problem though is that the text is really crucial for the success of a website, and therefore it's crucial to get it right. Not only will Google like it, but the way that your site looks, the structure of it all hangs on how the words fit in the overall design that you've decided upon. So listen to the podcast as we discuss this topic and leave some feedback...

This week's WordPress news for the week commencing Monday 28th March 2022

On the podcast today we have JR Farr and Gilbert Pellegrom from a new platform called Lemon Squeezy. Lemon Squeezy is a SaaS based platform with a WordPress integration. Which enables you to sell digital products online? So things like PDFs, eBooks, software licensing... anything you can think of really. If it's possible to package it up and sell it directly on your website, Lemon Squeezy is here to help with that. It makes running a digital products business easier by taking away some of the boring tasks. Check out the podcast...

This week's WordPress news for the week commencing Monday 21st March 2022.

Welcome to another in the Business Bootcamp series where we relearn everything we know about building WordPress sites and running a web design business from start to finish. We're on series 2, episode 2. "How do we structure our clients' websites?" We're trying to figure out which parts of a website does our client really need from the outset. There's hundreds of things that we can do, but as the budget is tight, what are the things that we're going to suggest that the client implement to get the most from this fledgling site? Do they need something specific in the header? What about lead magnets or landing pages? Which pages are essential at the start and how are we going to measure the success of what we're building over time? There's a lot in here, and it may be that you've in a habit of doing things in a certain way, and this conversation might make you stop and have a rethink about the structure of your clients' websites. Go listen...

This week's WordPress news for the week commencing Monday 14th March 2022