WP-Tonic | WordPress | SaaS | Bootstrap SaaS | Startups

This week, Chris Badgett, Sallie Goetsch, John Locke, and Adam Preiser joined host Jonathan Denwood to discuss two news stories concerning the WordPress ecosystem.

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Story 1 - Introducing Elementor v1.9: Never Lose Momentum With Autosave
https://elementor.com/autosave

Elementor is one of the newest Page Builder Plugins for WordPress, and it seems to be growing in popularity.

Chris says that some of the reasons people like Elementor is the company’s commitment to speed, and the template library is massive. He explained that people are working on making it compatible with LifterLMS.

It was pointed out that roundtable member Adam Preiser loves it.

David’s passion is to build useful things on the web. David is the founder of FatCatApps, where he makes WordPress plugins that run on more than 100,000 websites across the internet. He also runs a SaaS (Software as a Service) startup called LandingCube.

http://davidhehenberger.com/

https://fatcatapps.com/

https://landingcube.com/

You also will find a full set of show notes here:

https://www.wp-tonic.com/podcast/257-wp-tonic-show-interview-founder-fatcatapps-david-hehenberger/

We discuss the latest WordPress and online news stories of the week.

News & Discussion Stories For This Week Friday January 5th, 2018

1 - WPWeekly Episode 300 – Interview with Matt ‘Gutenbeard’ Mullenweg

https://wptavern.com/wpweekly-episode-300-interview-with-matt-gutenbeard-mullenweg

2 -If I were talking about Gutenberg & WordPress…

http://chrislema.com/talking-gutenberg-wordpress/

3 - How To Choose The Right Professional For Your Website Project

https://calderaforms.com/2017/12/choose-right-professional-website-project/

Here A link to Sallie Goetsch article link to story 3

https://www.wpfangirl.com/2017/what-you-need-to-know-before-you-can-hire-a-web-developer/

We'll discuss Conversion Optimization and the importance of converting traffic into leads and customers. We can also discuss this in terms of Online Courses as Brian is about to launch the online version of his popular, live masterclass.

This week Adan Fout, Sallie Goetsch, Chris Badgett, Adam Preiser, and Morten Rand-Hendriksen joined host Jonathan Denwood to discuss Tips and Tricks for Creating Successful Information Products.

The biggest key is to create quality content that provides value for your customer. The group mentioned sometimes you give your email to someone and find that the giveaway is fluff.

One question arose on whether there are specific types of content that are better suited for information products and if a specific length is recommended. The clear answer was that different audiences may prefer different types and length of content, and that the situation for content may change this interest. Some people like to read content, and the current “long reads” trend gives people an easy way to consume written content in a distraction free environment. Many times when people want to learn something fast, they may be looking for a quick video. On a long run or car trip, an hour+ podcast or even audiobook may be preferred.

Our special guest this week is John James Jacoby the joint presenter of WordPress Weekly podcast and the lead developer of both BuddyPress and bbPress since 2010. John has worked at Automattic on a wide variety of projects ranging from WordCamp.org to WordPress.com VIP.

Main Topic

How To Us Affiliate Marketing Successfully To Grow Your Business

In this week show we discuss affiliate marketing and we have a special guest Brian Jackson Chief Marketing Officer at Kinsta Wordpress Hosting https://kinsta.com/. Brian https://brianjackson.io/ also runs two successful WordPress plugin businesses with this brother Perfmatters https://perfmatters.io/ and WP-Coupons https://wpcoupons.io/ Also Brian runs a highly successful WordPress and marketing information website that gets over 40 visitors per month Woorkup https://woorkup.com/deals/

We in the second half of the show discuss all things affiliate marketing from what are the best plugin platforms connected to WordPress and affiliate marketing to what works connected to building up affiliate network that really works.

This Weeks WordPress News and Main Discussion Topics For This Week Friday 8th of December 2017

1 - Matt Mullenweg “State of the Word 2017”

https://wordpress.tv/

2 - Gutenberg and The Impacts It’ll Have on the WordPress Business Ecosystem

By Tony Perez

https://perezbox.com/2017/12/gutenberg-impacts-itll-wordpress-business-ecosystem/

3 - You Shouldn’t Put All Your Eggs In The WordPress Basket – Interviewing CreativeMinds CEO, David Rashty

On today’s roundtable, Sallie Goetsch and John Locke joined the show’s co-host Kim Shivler to share tips for making your websites mobile friendly along with recent news stories.

While mobile responsive design has been around for many years, and you would think everyone was designing this way by now, we find that many people still ignore it. From large background videos that don’t load well on phones to content that is designed for a print layout not online layout, we still see major issues trying to access websites from a mobile device.

John Locke’s top tips included:

Pay attention to the typography. He finds many sites with small fonts that are not legible on mobile. He recommends font sizes of at least 16 pixels.

Tap targets, those buttons you must tap with your finger on a mobile device, need to be big enough to tap on.

We Interview With Joint Founder & CEO of LifterLMS Chris Badgett

Chris Badgett went from managing a dog sled tour company in Alaska to the joint creator of LifterLMS; a software company that allows users to have complete control over the creation of their online courses. He’s also the host of the LMSCast podcast and is dedicated to empowering people to generate more impact, and income, with online education

https://lifterlms.com/