Perhaps digital media is mysterious to you. Maybe you know how important it is, but just haven’t gotten around to it much. Or maybe you’re a digital media rock star. Any way you look at it, digital media is here to stay and is an integral part of all our lives. However, if you’re an entrepreneur or in business for yourself, it will be the most important part of any of your marketing. Often, it can be your savior. Meet Shawn Walchef of Cali Comfort BBQ and Behind The Smoke podcast. He took it upon himself to learn digital media to save his business. Join WTR as he shares his experience. You will learn why digital marketing and branding is so important, insights into the psychology of digital marketing, practical tips for making your business more visible online and more likely to get results from searches, why podcasting can help you to connect with your listeners in ways never before possible, how technology has changed the way we interact with restaurants and businesses, and ending with a value bomb about communication.

Ingenious tactics to accumulate wealth, for people who see things differently.