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Welcome to the Wylie AgCast!!
In this episode of the Wylie AgCast, we sit down with Emma Coffman of Double E Ranch Advocacy to discuss first-generation ranching, modern cattle genetics, and combating misinformation in the beef industry.
We dive deep into what it takes to carve your own path in agriculture from the ground up, build vital industry relationships, and find the courage to follow your dreams. Emma breaks down the origins of Double E Ranch Advocacy, the reality of tackling viral misconceptions—including media frenzies like the "Trump Beef Crisis"—and why accurate consumer education matters more than ever. We also unpack the technological frontier of livestock production, from "gene-snipping" and evolving cattle genetics to shifting market landscapes, alongside the raw realities of navigating social media backlash, handling online critics, and staying grounded in your mission.
From analyzing the future of the cattle market to expanding the reach of ag advocacy, Emma shares an inspiring, first-generation perspective on what it takes to innovate, educate, and build a lasting future in the beef industry.
Chapters:
00:00 - Intro
01:00 - Starting a Career in Agriculture: Early Beginnings & Lessons
04:00 - How to Break into Ag as a First-Generation Producer
09:42 - Busting Beef Industry Misinformation: Double E Ranch Advocacy
20:41 - "Trump's Beef Crisis" Explained: Cattle Market Politics & Media Panic
37:17 - Cattle Genetics Explained: Gene-Snipping & Livestock Tech Trends
43:43 - Future of the Beef Cattle Industry: Market Outlook & Landscape Shifts
51:07 - Agriculture Social Media: Overcoming Hate & Educating the Public
58:01 - Growth & Future Plans for Double E Ranch Advocacy
1:00:58 - Starting a Ranch from Scratch: First-Generation Ag Success Guide
1:09:25 - Final Thoughts & Outro
Connect with Emma Coffman & Double E Ranch Advocacy:
Website: https://doubleeranchadvocacy.com/
Linktree: https://linktr.ee/doubleeranch
Check Us Out! https://wyliesprayers.com/
New Location - https://wyliesprayers.com/locations/progreso-tx/
Socials:
Facebook - https://www.facebook.com/wyliesprayers/
Instagram - https://www.instagram.com/wylieimpsprayers/
X - https://x.com/WylieSprayers
Thanks For Watching!
#cattleindustry #beefcattle #agriculture #ranching #WylieAgCast
Welcome to the Wylie AgCast!!
In this episode of the Wylie AgCast, we sit down with Industrial Sales Manager Heath Houston to discuss leadership, market strategy, and the future of industrial equipment.
We dive deep into what it takes to step into a new role, honor a legacy, and leverage the power of strong relationships to drive growth. Heath breaks down the vision for Wylie's Industrial Department, the incredible versatility required for equipment to handle everything from disaster relief to oilfields, and why healthy competition actually makes us better. We also unpack what it takes to build from ground zero in a crowded "red ocean" market—including how to become the "Apple" of water trailers—alongside the tough business realities of knowing when to pivot, balancing market shifts with innovation, and staying relevant through continuous internal improvement.
From building a quality team culture to looking ahead at what's next for the industry, Heath walks us through the strategic mindset needed to navigate changing markets and build a lasting business.
Chapters:
00:00 - Intro
01:07 - Heath's New Role: Taking on a Legacy & Building Relationships
08:14 - Reimagining Wylie's Industrial Department
16:50 - Improving something Built to Last a Lifetime
20:09 - From Disaster Relief to Oilfields: Versatility in Industrial Equipment
22:07 - Why Competition Makes Us Better
26:10 - Starting from Scratch in a Red Ocean Market (The "Apple" of Water Trailers)
32:50 - Balancing Business Realities & Knowing When to Pivot
36:00 - Driving Innovation Through Market Shifts
41:09 - The Future of Wylie Industrial
44:33 - Building Quality Teams: Wylie Guys & Gals
46:00 - How to Stay Relevant in a Changing Industry
47:47 - Final Thoughts & Outro
Check Us Out!
https://wyliesprayers.com/
New Location - https://wyliesprayers.com/locations/progreso-tx/
Socials:
Facebook - https://www.facebook.com/wyliesprayers/
Instagram - https://www.instagram.com/wylieimpsprayers/
X - https://x.com/WylieSprayers
Thanks For Watching!
#industrial #business #WylieAgCast
Welcome to the Wylie AgCast!!
In this episode of the Wylie AgCast, we sit down with Michael Etheridge to break down the grit, science, and strategy behind modern agricultural engineering. We dive deep into the reality of heavy equipment design, exploring the massive differences between industrial and ag sprayers, and why perfect concepts on a computer screen often face a harsh reality check out in the actual field. Michael shares critical insights on navigating strict DOT regulations without losing your creative edge, the vital role the NATM plays in driving industry standards, and how cutting-edge precision technology like spot spraying is quietly saving producers millions in chemical costs.
We also look ahead at the controversial debate of standardization versus customization, and how AI is beginning to reshape the engineering landscape. From his early days grinding in the oilfields to helping shape some of the most robust equipment in the industry, Michael walks us through the ultimate dividing line between a good engineer and a great one, offering invaluable advice for the next generation of builders.
Chapters:
00:00 - Intro
00:53 - How Michael Got His Start (Oilfields & Engineering)
11:31 - Why Perfect Designs Fail in the Real World
13:10 - Ag vs. Industrial: Why You Can't Build Them the Same
28:00 - The Underrated Tech Saving Millions in Chemical Costs
32:04 - How to Stay Creative While Following Strict DOT Rules
34:14 - Demystifying the NATM (And Why It Matters)
45:41 - Is AI Taking Over Ag Engineering?
48:30 - 3 Things That Make an Engineer Great
53:07 - The Next Big Debate: Standard Parts vs. Custom Builds
55:21 - Crucial Advice for New Engineers
1:03:22 - Final Thoughts & Outro
Check Us Out!
https://wyliesprayers.com/
New Location - https://wyliesprayers.com/locations/progreso-tx/
Socials:
Facebook - https://www.facebook.com/wyliesprayers/
Instagram - https://www.instagram.com/wylieimpsprayers/
X - https://x.com/WylieSprayers
Thanks For Watching!
#agriculture #engineering #WylieAgCast
Welcome to the Wylie AgCast!!
In this episode of the Wylie AgCast, I sat down with the team at Banjo Liquid Handling Products, including Senior Application Engineer Aaron Reid, Senior Technical Sales Jason Clouser, and Regional Sales Manager Jake Danner—to dive into the liquid handling solutions that keep operations running smoother, safer, and more efficiently. From their roots as an American manufacturer to their presence across agricultural and industrial fields, this conversation goes "into the weeds" on the engineering precision and field performance that drive modern liquid handling.
We explore the legacy of their iconic yellow-handle valve, the game-changing tech behind the M350 pump's FastFlow™ diffuser and patented tandem wet seal design, and the under-the-radar environmental and safety benefits of the Dry-Mate dry-disconnect series. We also look ahead at how Banjo is positioning itself for the next decade, tackling higher flow demands, industry regulations, and shifting distributor needs. More than anything, this episode is about legacy and precision—understanding how a commitment to durability, smart engineering, and intentional design translates directly to reduced downtime and maximum efficiency on the turnrow.
Chapters:
00:00 - Intro
01:29 - Jake's Backstory: Getting into Banjo
04:23 - How Banjo Became The Leader: The original Yellow Handle Origin
07:06 - Solving Problems & Creating Lasting Solutions: Pain Points
11:37 - M350 Pump Breakdown & Use Cases
21:55 - DryMate Series Technology and It's Solutions
31:35 - DryFit Technology: The Little Brother to DryMate
34:55 - Drone Spraying, Autonomous Farming & New Industry Trends
38:40 - New Projects, Longer Couplings & Customer Feedback
41:30 - Diving Into More Than Ag: Banjo's Other Products
46:06 - Temperature Regulation and Handing Extremes
50:00 - Banjo in The Future: What's to Come
54:00 - Final Thoughts & Outro
Follow Banjo Liquid Handling:
Website: https://www.banjocorp.com/banjo/?site=banjo
Facebook: https://www.facebook.com/BanjoCorporation
Instagram: https://www.instagram.com/banjo_corporation?utm_source=ig_web_button_share_sheet&igsh=ZDNlZDc0MzIxNw==
LinkedIn: https://www.linkedin.com/company/banjo-liquid-handling-products/posts/?feedView=all
Check Us Out!
https://wyliesprayers.com/
New Location - https://wyliesprayers.com/locations/progreso-tx/
Socials:
Facebook - https://www.facebook.com/wyliesprayers/
Instagram - https://www.instagram.com/wylieimpsprayers/
X - https://x.com/WylieSprayers
Thanks For Watching!
#agriculture #pumps #WylieAgCast @BanjoProducts
Welcome to the Wylie AgCast!!
In this episode of the Wylie AgCast, I sat down with Kris Hiracheta, Ag Mechanics Instructor at Lorenzo ISD, to explore the world of agricultural education, welding, technical training, and the future of skilled trades in rural America. From growing up around farming and agriculture to shaping the next generation of students in the shop classroom, this conversation dives deep into the real impact of Ag Mechanics beyond the stereotype of "shop class."
We also explore teaching different learning styles, using welding as both a technical skill and artistic outlet, the value of small-town communities, programs like the 13/14 Campus that help students earn college credit close to home, and what the future of agriculture could look like over the next 20 years. More than anything, this episode is about legacy — investing in students, preserving practical knowledge, and building something that lasts beyond the classroom.
Chapters:
00:00 - Intro
00:42 - From Farming to the Classroom: The Journey Into Ag Education
02:33 - The Most Rewarding Moments as an Ag Teacher
03:02 - What Ag Mechanics Actually Is (And Why It Matters)
04:01 - Auto-Steer, Precision Tech & Modern Agriculture Systems
05:14 - Welding Basics: Processes, Materials & Learning the Trade
07:21 - FFA, Certifications, Build-Offs & Ag Competitions
10:08 - Hydraulic Systems, Metals & Understanding Material Differences
15:33 - Opportunities at Lorenzo ISD & the Texas Regional Pathways Network
15:56 - AI in Ag Mechanics: Why Technology Won't Replace Skilled Trades
20:20 - How Farming Experience Builds Better Troubleshooting Skills
24:00 - Outside Projects, Student Interest & Adapting to Different Learning Styles
25:15 - Welding as Art: Sculptures, Creativity & Technical Skill
27:19 - The Current State of Agriculture & Challenges Facing Younger Generations
30:38 - Putting a Project Together from Start to Finish
36:05 - The 13/14 Campus: Helping Students Earn College Credit From Home
38:30 - The Future of Agriculture Over the Next 20 Years
39:42 - Family Farms, Student Impact & Leaving Behind a Legacy
42:32 - Small Communities & Their Lasting Influence
43:09 - Final Thoughts & Outro
Follow Kris & Lorenzo ISD:
Website: https://www.lorenzoisd.net
Follow Lorenzo ISD on Facebook: https://www.facebook.com/lorenzoisd
College Opportunities: https://www.lorenzoisd.net/page/scholarships https://www.lorenzoisd.net/page/P-TECH
Check Us Out!
https://wyliesprayers.com/
New Location - https://wyliesprayers.com/locations/progreso-tx/
Socials: Facebook - https://www.facebook.com/wyliesprayers/
Instagram - https://www.instagram.com/wylieimpsprayers/
X - https://x.com/WylieSprayers
Thanks For Watching!
#agriculture #mechanics #welding #WylieAgCast
Welcome to the Wylie AgCast!!
In this episode of the Wylie AgCast, I sat down with Kody Bessent; CEO of Plains Cotton Growers, to talk about the current state of the cotton industry and the policies shaping its future. We break down what Plains Cotton Growers does, how ag policy is developed, and the role of PACs and industry leaders in driving real change.
We dive into key legislation like House Bill 43, disaster relief programs, farm bridge assistance, and the "One Big Beautiful Bill," and how these efforts impact cotton prices, insurance, and producer stability. We also discuss major challenges facing the industry—from water issues in South Texas to infrastructure and market pressures—and how research, innovation, and policy are working together to move agriculture forward.
Finally, we look ahead to the future of cotton, including technology, market projections, and why keeping cotton strong in Texas matters for the entire U.S. economy.
Chapters:
00:00 - Intro
01:06 - Kody Bessent's backstory and Texas agriculture roots
03:29 - From agriculture to politics and the Mac Thornberry internship
07:48 - Early career with High Plains Water District and entry into ag
09:50 - What Plains Cotton Growers does and its industry influence
11:40 - One Big Beautiful Bill and its impact on cotton prices and insurance
13:39 - How agricultural politics works with PACs and lobbying
15:00 - Texas House Bill 43 and farmer relief efforts
18:29 - Cotton industry recovery and disaster assistance programs
24:20 - Cotton infrastructure and rebuilding gins in Texas
26:20 - South Texas water crisis and Mexico's role
28:10 - Policy, research, and cotton breeding to prevent crop loss
30:24 - Financial relief, land grants, and farmer support
32:15 - Plains Cotton Growers Annual Meeting highlights
36:40 - Tax reform and its impact on farmers
39:00 - Organic vs conventional cotton and product quality
41:18 - Agricultural policy efforts in Washington DC
45:21 - Cotton industry outlook for 2026
48:06 - Technology shaping the future of cotton farming
49:00 - Why cotton in Texas matters to the US economy
50:35 - Final Thoughts & Outro
Follow PCG:
Website - https://www.plainscotton.org/
Facebook - https://www.facebook.com/plainscottongrowers
Instagram - https://www.instagram.com/plainscottongrowers/
X - https://x.com/PCGNews?s=20
LinkedIn - https://www.linkedin.com/company/plains-cotton-growers/
YouTube - https://www.youtube.com/@plainscottongrowersinc.6855
Check Us Out!
https://wyliesprayers.com/
New Location - https://wyliesprayers.com/locations/progreso-tx/
Socials:
Facebook - https://www.facebook.com/wyliesprayers/
Instagram - https://www.instagram.com/wylieimpsprayers/
X - https://x.com/WylieSprayers
Thanks For Watching!
#agriculture #cotton #legislature #WylieAgCast #cottonindustry
Welcome to the Wylie AgCast!!
In this episode of the Wylie AgCast, I sat down with Dr. Suhas Vyavhare, Extension Entomologist with Texas A&M AgriLife Extension based in Lubbock, Texas. From growing up around agriculture in India to serving producers across West Texas, Dr. Vyavhare brings a global perspective to one of agriculture's most misunderstood forces — insects.
In this conversation, we break down what an Extension Entomologist actually does, the battle between beneficial and destructive insects, and how entomologists act as ecosystem managers in cotton and row crop environments.
We dive into GMOs, gene editing, biologicals, pesticide chemistry, invasive species, and why extinction is not the solution when it comes to population control. We also explore current AgriLife research, risk mitigation for producers, and how better margins, not just better yields, shape modern agriculture.
Chapters:
00:00 - Intro
01:09 - What Does an Extension Entomologist Actually Do?
01:30 - From Farming in India to West Texas Fields: Suhas' Journey
03:25 - Entomology 101: How Bugs Shape Agriculture
05:13 - Good Bugs vs. Bad Bugs: Why We Actually NEED Insects
07:29 - Insecticides & Pesticides Explained
09:00 - Climate Change Invasions & How Entomologists Control Ecosystems
12:26 - Cotton Flea-hoppers, Bollworms & Row Crop Battles
14:20 - Population Control: Why Extinction Isn't the Answer
16:45 - GMOs, Gene Editing & Seedless Watermelons: What You Should Know
26:06 - Inside the Lubbock AgriLife Research Projects
27:50 - Wild Cotton & Perennials: Why Human Intervention Matters
32:00 - Biologicals, Organic Farming & Why Conventional Still Matters
36:28 - Texas A&M AgriLife: The Hidden Powerhouse Behind Ag Research
41:28 - Better Margins, Not Just Bigger Yields: Managing Risk in Agriculture
43:32 - Learning & Pursuing a career in Entomology
44:20 - Water Minerals, Field Research & The Future of A.I. in Ag
48:54 - Final Thoughts & Outro
Follow Dr. Suhas Vyavhare:
Website - https://entomology.tamu.edu/people/vyavhare-suhas/
X - https://x.com/Dr_Suhas77?s=20
LinkedIn - https://www.linkedin.com/in/suhas-vyavhare-613a4453/
Check Us Out!
https://wyliesprayers.com/
New Location - https://wyliesprayers.com/locations/progreso-tx/
Socials: Facebook - https://www.facebook.com/wyliesprayers/
Instagram - https://www.instagram.com/wylieimpsprayers/
X - https://x.com/WylieSprayers
Thanks For Watching!
#agriculture #cotton #entomology #WylieAgCast
Welcome to the Wylie AgCast!!
In this episode of the Wylie AgCast, we go behind the scenes of Wylie Manufacturing with Vice President of Manufacturing & Operations Stephen Rankin. We break down manufacturing from the user's perspective, the engineering process behind Wylie equipment, and why building products that are "too good" has always been the standard.
The conversation also covers supplying equipment for agriculture, municipalities, government agencies, and military applications, where quality and reliability matter most. We dive into supply chain challenges, precision technology advancements, and how Wylie is creating long-term career opportunities through partnerships with communities and schools. This episode offers an inside look at how Wylie builds equipment, develops people, and plans for the future.
Chapters:
00:00 - ESOP, New Role, A New Season at Wylie
01:36 - From Texas Tech to Entrepreneurship: Stephen's Story
05:00 - Garden City, Kansas: The Chapter That Shaped the Leader
08:24 - Taking the Helm: Transitioning to Petersburg Manufacturing
10:37 - Engineering Through the Operator's Lens
15:50 - Built "Too Good": Why Quality Comes First
20:00 - Beyond Agriculture: Serving Municipalities, Government & Military
21:23 - Navigating Supply Chain Challenges in a Changing World
27:22 - Opening the Door: Careers and Opportunity for the Next Generation
29:00 - Partnering with Communities & Schools to Build the Future
34:18 - Precision Technology & the Next Wave of Innovation
37:34 - The Vision Ahead: Where Wylie Manufacturing Is Going
38:00 - More Than a Job: Wylie as a Career Path
40:57 - Customer First: Building a Company of Experts
42:22 - Outro
Socials:
Facebook - https://www.facebook.com/wyliesprayers/
Instagram - https://www.instagram.com/wylieimpsprayers/
X - https://x.com/WylieSprayers
Check Us Out! https://wyliesprayers.com/
New Location - https://wyliesprayers.com/locations/progreso-tx/
Thanks For Watching!
#agriculture #manufacturing #career #WylieAgCast
Welcome to the Wylie AgCast!!
In this episode of the Wylie AgCast, we sit down with Regional Sales Manager for TeeJet Technologies, Mr. Aaron Miller.
We break down the tech that's transforming modern agriculture, including ISOBUS electronics, PWM systems, TeeJet DynaJet, and emerging VISION plant-recognition technology designed to reduce chemical costs and boost accuracy. Aaron also shares insights on the award-winning FM9380 electromagnetic flow meter, application equipment differences, agronomy basics, and the science behind droplet size, nutrients, biologicals, and systemic vs. contact products.
From growing up on a farm to helping shape some of the most advanced systems in agriculture, Aaron walks us through his knowledge of application equipment and the science that operates our farms!
Chapters:
00:00 - Intro
00:33 - Aaron Miller: Backstory, TeeJet involvement, early exposure to ag
08:49 - The Rise of ISOBUS & Modern Farm Electronics
11:34 - Field-to-Field → Acre-to-Acre → Plant-to-Plant
14:57 - Inside TeeJet DynaJet & Vision Technology
17:30 - FM9380 Award Winner — Why this Flow Meter Matters
21:44 - Understanding Application Equipment
23:40 - Deep Dive: Droplet size, biologicals, nutrients, systemic vs. contact
38:07 - Spraying Myths — Debunked
41:39 - Spray Tip Materials & Durability in the Field
48:22 - Utilizing TeeJet Sentry: Application Best Practices & Calibration
51:39 - Drone Spraying — The New Frontier
53:49 - Application Maintenance Rundown for Pek Efficiency
55:05 - Sneak Peek: TeeJet Products Coming 2026–27
57:16 - Final Thoughts & Outro
Socials:
Facebook - https://www.facebook.com/wyliesprayers/
Instagram - https://www.instagram.com/wylieimpsprayers/
X - https://x.com/WylieSprayers
Check Us Out! https://wyliesprayers.com/
New Location - https://wyliesprayers.com/locations/progreso-tx/
Thanks For Watching!
Welcome to the Wylie AgCast!!
In this episode of the Wylie AgCast, we sit down with Darryl Richmond, Regional Manager of the Rio Grande Valley, to talk about what makes farming in South Texas unique.
From the challenges of water availability along the Mexico border to the distinct farming conditions in the Valley, Darryl shares how his team continues to adapt, collaborate, and thrive. He also highlights the strong connection between Wylie's Progreso and Raymondville locations, where a seamless partnership and shared work ethic have built one of the most unified teams in the company.
This episode gives a grounded look at the people and perseverance that keep agriculture in the Valley moving forward, and how teamwork and determination make all the difference.
Chapters:
00:00 - Intro
00:33 - From the Midwest to South Texas: Darryl's Journey to Wylie
03:09 - Why buy Wylie Equipment: Customizability & Innovation
06:58 - The Mexico Water Crisis & Sugarcane Shutdown
09:30 - Precision Tech, Labor struggles, and the Realities of Valley Farming
13:50 - Year-Round Harvests: Crop Diversity in the Rio Grande Valley
18:40 - Progreso & Raymondville: One Unified Valley Team
38:12 - Farming on the Border: Trade Challenges & Opportunities
41:48 - Salt, Soil, and the Gulf: The Hidden Costs of Coastal Farming
47:21 - Hurricanes: Why Some Farmers Pray for the Storm
49:27 - North vs South Texas: Differences in Equipment Builds
55:21 - Running a Quad-Branded Region
59:00 - Final Thoughts & Outro
Socials:
Facebook - https://www.facebook.com/wyliesprayers/
Instagram - https://www.instagram.com/wylieimpsprayers/
X - https://x.com/WylieSprayers
Check Us Out! https://wyliesprayers.com/
New Location - https://wyliesprayers.com/locations/progreso-tx/
Thanks For Watching!
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