Episode 009 features an interview with Kevin Williams, a leading specialist in the digital Out-of-Home entertainment industry. Kevin discusses recent trends and developments in Location Based Experiences, focusing on Virtual and next generationMixed Reality/Cross Reality attractions, rides and games. From motion simulators to arena-scale VR, Kevin brings a unique perspective to VR/XR, and details the challenges of LBE VR, including health and hygiene factors, ease of use of equipment and wait times and guest onboarding experiences.
kwp @ thestingerreport dot com
The Out-of-Home Immersive Entertainment Frontier: Expanding Interactive Boundaries in Leisure Facilities Book by Kevin Williams and Michael Mascioni
Hughes Rediffusion (now Thales Training and Simulation)
Star Tours Star Wars Disney Theme Park Flight Simulator
Location Based Experience Types:
• Immersive Simulators (Drive Rally/Formula One Car, Control Jet Fighter)
• VR Headset Linked to Motion Bases
• Next Generation Mixed Reality/Cross Reality (E-Sports Networked Competitions
Cross Reality/XR in LBE: Marriage of Multiple Disciplines and Technologies to Create an Immersive Environment that is Borderless
Rise of Theme Park Mixed Reality/Cross Reality: Goal is to make Experience for Guests Effortless:
• Augmented Reality (AR) Mirrored to 3D Projection Mapping
• Navigable Environments with 3D Projection Mapping
Disney Goofy Paint n Play House Pioneering 3D Projection Map Theme Park Attraction
Triotech's Lego Ninjago Theme Park Attraction
Out-of-Home (OOH) Virtual Reality Deployment:
• Stand-Alone Machines - Beat Sabre/VRrsenal, Hologate Driving Simulators
• Location Based Experiences/"Free-Roaming," "Hyper Reality" Arena-Scale VR - The Void (Disney, LucasFilm, Sony), Dreamscape, Sandbox (Star Trek: Discovery), Minority Media (Transformers)
Dark Rides: "A dark ride or ghost train is an indoor amusement ride on which passengers aboard guided vehicles travel through specially lit scenes that typically contain animation, sound, music and special effects." (Entertainment Designer, 2005)
Disney Star Wars Galaxy's Edge Experience
Spree Interactive Bumper Car Experience
Vex Solutions VR Experiences
Disney Pandora: Land of Avatar Experience
EAG Entertainment, Attractions and Gaming International Expo, London
Amusement Expo, New Orleans
Music: "Are You There?" by DR. MARS on Spotify