The Brand Called You

Yalda Aoukar, Co-Founder and Managing Partner, Bracket Capital


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Yalda Aoukar, Co-Founder and Managing Partner, Bracket Capital
  • Yalda Aoukar is Co-Founder and Managing Partner of Bracket Capital, a leading private markets investor based in Los Angeles, which she co-launched in 2017. 
  • Podcast
    Overview

    From fleeing war-torn Lebanon to skiing in Davos, to Harvard, Lehman, and beyond—Yalda’s story is one of bold pivots, fearless grit, cultural fusion, and relentless purpose. A mother of three, a global citizen, and a leader who truly cares.

    00:24- About Yalda Aoukar
    • Yalda Aoukar is Co-Founder and Managing Partner of Bracket Capital, a leading private markets investor based in Los Angeles, which she co-launched in 2017. 
    • 10:39- Do setbacks and non-traditional paths create stronger leaders?
      • Constantly changing schools due to war and relocation built strong adaptability and resilience from an early age.
      • Facing unpredictability and learning to thrive in new environments laid the foundation for handling future challenges.
      • Non-traditional experiences naturally developed traits like initiative, discipline, and problem-solving — key qualities in strong leaders.
      • 20:37- How did your journey evolve after that turning point?
        • After Harvard, she chose investment banking in London over multilateral institutions to pragmatically repay student loans faster.
        • Joined Lehman Brothers right before its collapse, but quickly landed a job at Morgan Stanley next door.
        • Used bold, creative tactics (including leveraging drivers and faking assistant calls) to build high-level connections in Qatar, launching her footprint in the region.
        • RESOURCES:

          Learn more about Yalda Aoukar: LinkedIn

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          Profile
          • Yalda Aoukar is Co-Founder and Managing Partner of Bracket Capital, a leading private markets investor based in Los Angeles, which she co-launched in 2017. 
          • The post Yalda Aoukar, Co-Founder and Managing Partner, Bracket Capital first appeared on TBCY.

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