This year has been packed with incredible supply chain stories showcasing innovation, collaboration, and inspiring moments in supply chain logistics.

In this episode, hosts Reid Jackson and Liz Sertl take you through their favorite conversations of the year, featuring insights from industry leaders like Gena Morgan, Dr. Darin Detwiler, and Chuck Lasley. They discuss key topics that defined the year—data quality, traceability, retail automation, and the UPC barcode—all while looking ahead to what's next in 2025.

In this episode, you'll learn:

• Key trends that influenced supply chains in 2024

• Innovations driving transparency and traceability

• Exploring the future of 2D barcodes and data quality

Jump into the conversation:

(00:00) Introducing Next Level Supply Chain

(01:48) 2D barcodes, data quality, and GS1 standards

(05:20) E-commerce and supply chain challenges

(06:37) Improving traceability and food safety

(11:04) The adoption of the barcode and its multiple uses

(13:11) Liz's favorite episodes

(15:14) Reid's favorite episodes

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