Yoga Business Wisdom Podcast

When people come to me for guidance with expanding their yoga business one of the first things we look at together is the confidence the teacher feels. Confidence is a foundation to so much of business - from what you offer to your students, to being clear in negotiations and communications, to being able to receive from a good place.

In this interview with Maura Barclay we explore the many parts of finding confidence in yourself as a teacher as well as in your business. We also explore topics like why it’s important for some students to not like you, using intuition to seek business advice and the the value of continuing education and working with coaches.

Wherever you are in your business journey this episode can offer you something that is sure to help you expand further from a place of alignment and authenticity.

You can learn more about Maura and her work here: unbreakablewoman.com

Also be sure to grab the free handout to go with this episode to help you integrate and implement this wisdom into your yoga career.

GET THE FREE HANDOUT TO GO WITH THIS EPISODE: www.yonispeaks.com/podcast-bonuses

Have you ever thought about exploring the world of online teaching and offerings? Or perhaps you already have some online offerings but they haven't quite got the traction you are looking for?

In this episode I speak with Eileen McGurty, a yoga teacher who discovered the power of online courses and now guides others to create their own online offerings. We talk about the benefits of having online courses vs. in person workshops, how to think beyond streaming yoga classes, what backward design is and how to apply that with your online course, why you should record your next LIVE workshop, why less information may be better for an online course, how to price and value your course and so much more. I highly recommend this episode for any yoga teacher or wellness professional out there no matter where you are in your career.

You can learn more about Eileen at: http://greatonlineteaching.com/

Also be sure to grab the free handout to go with this episode to help you integrate and implement this wisdom into your yoga career.

GET THE FREE HANDOUT TO GO WITH THIS EPISODE: www.yonispeaks.com/podcast-bonuses

Most of us know that teaching at yoga festivals and conferences is a great opportunity for yoga teachers to increase exposure while also having the chance to connect and learn from others in the industry. However knowing the steps to take to get yourself booked and ensure a good experience can be a bit more ambiguous.

In this episode I speak with Northwest Yoga Conference’s founder and producer Melissa Hagedorn. She navigates us through the process from a producers perspective of actually booking teachers and what she is looking for as well as what she expects of teachers during and after an event. We go over the questions yoga teachers should be asking themselves as well as practical tools for being a presenter at a yoga festival or conference.

I've created a free handout to go with this episode and help you integrate and implement this wisdom into your yoga career.

GET THE FREE HANDOUT TO GO WITH THIS EPISODE: www.yonispeaks.com/podcast-bonuses

Ever wondered what marketing tool is the most important for your yoga business? You may be surprised at the answer: Your Website

The #1 marketing tool to grow your yoga business is your website. I’ve seen many yoga teachers spend so much time and energy on social media and other online marketing tools when their website isn’t current or reflective of their teachings and offerings. Websites evolve, just like you do as a teacher.

This episode goes over 5 specific areas to look at for your website to see if your # marketing tool is doing it’s job. For each of these areas I give you some questions for reflection and tips on how to improve them. I also briefly go over platforms and tools to use for creating and updating a website as well as where to go to get inspired and tips for design/branding.

Your website is the hub of your business. Let’s make sure it is clear, beautiful, professional and representative of who you are and what you are teaching.

I've created a free handout to go with this episode and help you integrate and implement this wisdom into your yoga career.

GET THE FREE HANDOUT TO GO WITH THIS EPISODE: www.yonispeaks.com/podcast-bonuses

Have you ever taken a moment to reflect on teacher how do you feel about money - accepting it, talking about it, and managing it within your business and life?

I’ve seen many yoga teachers have huge business blocks due to their own personal relationship to money. Even talking about money can be difficult for so many of those in the healing and transformation professions. Understanding your personal relationship to money and how that impacts your business is huge and can be life and business changing.

In this episode I give some exercises to feel into your personal relationship with money, tools to overcome any hangups that may exist around money, and tips for feeling good about asking for money and accepting it with easy.

I've created a free handout to go with this episode and help you integrate and implement this wisdom into your yoga career.

GET THE FREE HANDOUT TO GO WITH THIS EPISODE: www.yonispeaks.com/podcast-bonuses

The end of the year tends to be a season of giving, gathering and reflection. As the theme of gratitude is heightened during this time it's a perfect time to reflect on how gratitude comes into your life and business anytime of year.

If you are looking for a simple practice that will boost your business, gratitude is a great place to start. As an entrepreneur and a yogi, having a practice of gratitude is equally as important as having a yoga practice.

In this episode I explain how gratitude helps you in business (including what studies have shown), easy ways to show gratitude, and insight on finding your own gratitude practice.

I've created a free handout to go with this episode and help you integrate and implement this wisdom into your yoga career.

GET THE FREE HANDOUT TO GO WITH THIS EPISODE: www.yonispeaks.com/podcast-bonuses

When you become a yoga teacher you also become an entrepreneur . And with entrepreneurship and running any business (because that is what you are doing, running a business of all your offerings and teachings) comes uncertainty. In order to navigate uncertainty in business one must practice resiliency. This episode explores what that looks like. I give advice and tips on how to be as fluid and moving in business as you are on the yoga mat.

I've created a free handout to go with this episode and help you integrate and implement this wisdom into your yoga career. GET THE FREE HANDOUT TO GO WITH THIS EPISODE: www.yonispeaks.com/podcast-bonuses

As a yoga professional it's hard to not come across Kirtan at some point in your career. Some of you may be extremely familiar with the world of Kirtan while others have just briefly heard of it. Whatever your familiarity is with Kirtan, this episode highlights what exactly the encompasses and how it relates to yoga as well as why it is relevant to teachers and their teachings.

 

Mike Cohen shares his story of how he stumbled into the world of Kirtan, how it changed his life and how he sees it used as an integrated tool in the yoga world. He give specific reasons and examples of using Kirtan as a yoga teacher to bring greater somatic awareness to your students.

Don't forget to check out the bonus with today's episode (sign-up below). Mike is generously offing his latest album completely free to you! GET THE FREE KIRTAN ALBUM FROM MIKE COHEN: www.yonispeaks.com/podcast-bonuses

Don’t know who your niche market is? We’ll dive in to help you find out who’s showing up for the you factor, and help you steer clear of anything awkward or alienating while in the process. We’ll also debunk the myth of a niche as limiting in business, the right niche will still fill your your classes.

I've created a free handout to go with this episode and help you integrate and implement this wisdom into your yoga career. GET THE FREE HANDOUT TO GO WITH THIS EPISODE: www.yonispeaks.com/podcast-bonuses

Ever thought about publishing a book? A book is a great way as a yoga teacher to expand you knowledge and teachings and life stories in a way that expands beyond workshops and classes. In this week's episode I talk with yoga therapist and author, Sarahjoy Marsh, on her experience publishing a book in the yoga industry. She shares her experience on the publishing process and all the unexpected parts that went into the creation of her book. We explore the topics of  ghost writers, editors, submitting proposals, PR, personal investments, and more.

I've created a free handout to go with this episode and help you integrate and implement this wisdom into your yoga career. GET THE FREE HANDOUT TO GO WITH THIS EPISODE: www.yonispeaks.com/podcast-bonuses