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You Are What You Measure: The Secret to Intent-Driven Personalization with David Mannheim
In this episode of growth-minded SUPERHEROES, Julia and André dive into the art and science of personalization with David Mannheim, founder of Made With Intent and author of The Person and Personalisation.
David shares his journey from CRO agency owner to champion of personalization, highlighting the pitfalls of focusing solely on conversions and the transformative power of intent-driven selling.
Tune in for a fascinating discussion on why "you are what you measure" and how aligning how you sell with how people actually buy can revolutionize your business.
Key learnings that you'll get when listening to this episode:
David will be live on stage at GMS 2025 on June 18th in Frankfurt, presenting his keynote "You Are What You Eat: Your Measures ReflectsHow You Sell."
Don’t miss this chance to learn directly from David and other industry leaders!
Save 100 € on your ticket now by using the code DAVID100 at www.growthmindedsuperheroes.com.
If you enjoyed this episode, please follow the podcast, share it with your network, and leave a review. Your support helps us bring more inspiring content to growth-minded SUPERHEROES like you!
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By André MorysIn this episode of growth-minded SUPERHEROES, Julia and André dive into the art and science of personalization with David Mannheim, founder of Made With Intent and author of The Person and Personalisation.
David shares his journey from CRO agency owner to champion of personalization, highlighting the pitfalls of focusing solely on conversions and the transformative power of intent-driven selling.
Tune in for a fascinating discussion on why "you are what you measure" and how aligning how you sell with how people actually buy can revolutionize your business.
Key learnings that you'll get when listening to this episode:
David will be live on stage at GMS 2025 on June 18th in Frankfurt, presenting his keynote "You Are What You Eat: Your Measures ReflectsHow You Sell."
Don’t miss this chance to learn directly from David and other industry leaders!
Save 100 € on your ticket now by using the code DAVID100 at www.growthmindedsuperheroes.com.
If you enjoyed this episode, please follow the podcast, share it with your network, and leave a review. Your support helps us bring more inspiring content to growth-minded SUPERHEROES like you!