<p>SEO is often bought and sold as a commodity product, but this approach rarely generates results. To make a real difference, Julie and Alex argue that any work that's undertaken to optimise your website for a search engine has to be part of a larger and more holistic marketing effort. Find out why here. </p>

SEO is often bought and sold as a commodity product, but this approach rarely generates results. To make a real difference, Julie and Alex argue that any work that's undertaken to optimise your website for a search engine has to be part of a larger and more holistic marketing effort. Find out why here.

<p>SEO is often bought and sold as a commodity product, but this approach rarely generates results. To make a real difference, Julie and Alex argue that any work that's undertaken to optimise your website for a search engine has to be part of a larger and more holistic marketing effort. Find out why here.&nbsp;</p>

You Can't Buy Half A Pound Of SEO. Here's Why

Digital marketing chat from people at the coalface delivering successful solutions to tech and engineering businesses in the UK, Europe, USA & Australia. It often descends into jibbership, but enjoyable jibberish.

Business

Marketing

Digital marketing chat from people at the coalface delivering successful solutions to tech and engineering businesses in the UK, Europe, USA &amp; Australia. It often descends into jibbership, but enjoyable jibberish.

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You Can't Buy Half A Pound Of SEO. Here's Why

You Can't Buy Half A Pound Of SEO. Here's Why