Dave and I got into the truth about lead response, and it isn’t pretty. We’ve known since 2007 that you have five minutes before a lead goes cold, yet 23 percent of leads still never get touched. Not because reps are bad. Because the system is broken. So we walked through Zoe, our Cloud Employee that handles the entire lead response motion end to end. Enrichment, outreach, follow-up, scheduling, CRM update, all of it, no babysitting. She doesn’t forget, she doesn’t take breaks, and she works ten leads at once without dropping a ball. This isn’t AI replacing humans. It’s AI doing the grunt work so humans can finally do the part that actually moves revenue. If you’re still pretending lead response is a “people problem,” this episode will change your mind fast. Get my weekly breakdown of AI, GTM, and Cloud Employees:

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