2019 was a tumultuous year when it comes to new property development and the media – from cracking towers to sunset clauses and flammable cladding – and there has never been a more important time for developers and builders to be transparent with buyers. Building and maintaining a good reputation is at the core of establishing trust, so to achieve this, a PR strategy is crucial.   In this episode we interview Prue Deniz, Executive Manager of Corporate Affairs at REA Group, about how businesses large and small, can have a successful PR strategy.

 

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