Weight Loss Simplified

You Want Weight Loss Success—So Why Does the Work Feel So Hard?


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In this solo episode of Weight Loss Simplified, Jennifer Powter drops a truth bomb every woman over 40 needs to hear: Motivation is a feeling—not a strategy. 


If you’re stuck in the cycle of starting strong and fizzling out, it’s time to learn what actually works.


Jennifer walks you through the mindset shift required to lose weight and keep it off—not through willpower or perfection, but by training your emotional resilience. She explores why we self-sabotage, how to break free from the fantasy of quick fixes, and what it really takes to create lasting change.


If you’ve ever said “I know what to do, I just don’t do it,” this episode is for you.


In this episode:


  • 00:00 – Why motivation isn’t the problem—it’s emotional avoidance
  • 01:43 – Craving results but resisting the process? You're not alone
  • 03:06 – The fantasy of “goal weight” vs. the daily grind of getting there
  • 04:21 – Diet culture teaches you to avoid discomfort—not deal with it
  • 06:18 – Why your brain resists change, even when it’s good for you
  • 07:15 – What emotional resilience really means—and why it’s key
  • 08:57 – The hidden fears that stop women: failure, success, attention
  • 10:28 – The identity shift required for lasting weight loss
  • 11:47 – Why breaking promises to yourself destroys self-trust
  • 13:12 – What truly keeps you stuck (hint: it’s not food)
  • 14:36 – You don’t need willpower—you need willingness
  • 15:27 – The uncomfortable truth about growth: it never feels easy
  • 16:38 – Stop chasing easy: Why sustainable change is always worth it
  • 17:45 – The cost of shortcuts (and why one woman gained it all back)


Episode Resources:



  • Learn more about the Powter Method for Permanent Weight Loss here
  • Read Jennifer's books for free - "Diet Disruption" and "Stop Sabotaging Your Weight Loss"
  • Book a FREE Weight Loss Breakthrough Call here
  • Join my free Diet Disruption Facebook Community here.

Got a burning question about weight loss, mindset, emotional eating or breaking free from the dieting cycle? I’d love to hear it! You can Ask Me Anything here

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Weight Loss SimplifiedBy Jennifer Powter

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