When you hear the word "branding," what comes to mind?

 

Probably the fonts, colors, and general design choices used in your logo and across your website, right? Well, that's just the tip of the iceberg.

 

In this episode, we're joined by Nadine Hanafi, the owner of Digital Brand KIt and We Are Visual, to talk about all of the lesser-known components of your branding – things like lead magnets, social posts, slide decks, ebooks, and content.

 

As a designer and digital marketing strategist, Nadine and her team have created more than 20,000 PowerPoint slides for hundreds of clients ranging from C-Suite Executives at Fortune 100 companies to TED speakers, best-selling authors, marketing teams, non-profit organizations and tech startups.

 

Put simply, Nadine knows better than anyone that your brand extends far beyond the logo at the top of your site.

 

She also knows that, when you truly take the time and money to invest in your brand, it can may off big-time, and she's here to explain how you can make that happen.