Your Career GPS

Your Career GPS

By Brad W. MintonBusinessCareers
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Your Career GPS episodes

  • Ep 101 Power Up: Leveraging AI For Resume Success (with Victoria Morneau)

    In this episode, Brad Minton interviews Victoria Morneau, a certified career and resume strategist, about the importance of resumes in the job search process. They discuss the common frustrations job seekers face, such as getting ghosted after interviews, and the need for professionally written resumes and optimized LinkedIn profiles. Victoria emphasizes the importance of including a target title, a strong professional summary, and a core strength section in a resume. She also provides insights on using AI tools to tailor resumes to job ads and offers advice on navigating applicant tracking systems. The key takeaway is to embrace being a beginner and to focus on your potential when crafting your resume.
    Key Takeaways
    -A professionally written resume and an optimized LinkedIn profile are essential in today's competitive job market.
    -Include a target title, a strong professional summary, and a core strength section in your resume.
    -Use AI tools to tailor your resume to job ads and to refine your content, but be cautious and add your own personal touch.
    -Applicant tracking systems are not the sole decision-makers in the hiring process; a well-crafted resume and cover letter can still make a difference.
    -Embrace being a beginner and focus on your potential when crafting your resume.
    Guest Info:
    Victoria Morneau is a Certified Career & Resume Strategist through Career Professionals of Canada with over a decade of experience in career development. She spent most of her career working with students in post-secondary, until recently launching her own business. She believes in the power of a well-crafted resume as a personal marketing document and excels at uncovering her clients' unique value propositions to position them as invaluable assets to hiring managers. Trained by top talent mobility organizations, Victoria stays updated on the latest trends in resume writing and employment strategies, ensuring her clients receive the most effective services available.
    Website: https://www.careerdevelopment101.ca/
    LinkedIn: https://www.linkedin.com/in/victoria-morneau/
    Instagram: https://www.instagram.com/careerdevelopment101/
    This podcast is brought to you by Mint To Be Career LLC.
    www.minttobecareer.com

    40 min
  • Ep. 99 Upshift: The Mindset To Land The Salary You Deserve (Special Guest Jasmine Escalera)

    In the final step before episode 100, Brad invites back one of his favorite guests Jasmine Escalera to talk about how crucial mindset plays in getting the salary you deserve! Key highlights from this episode include:

    • It has been a while since Jasmine was last featured on the podcast. What has been happening in her world recently and what new projects she's working on.
      • So in thinking about young adults, recent grads there is rarely a class taken early on about how to negotiate salary. Jasmine talks about the pre-reqs for that course that are the mindset foundations
        • What were some of the hard lessons she learned that helped her shift her mindset about money and salary negotiation
          • What does mindset shift towards money actually look like and what steps can young people take to develop it
            • She has said that accepting an offer is about “forging a relationship with someone that respects your value and the importance of listening during the interview process. What should people listen for to know if it’s a relationship worth forging
              • So many young adults have trouble advocating for higher salaries. She discusses what can they do to embrace their value 
                • Jasmine talked about her amazing free guide to walk people through salary negotiation from this angle.

                  • Guest info:

                  Dr. Jasmine Escalera is a certified career and life coach with proven programs that help her clients focus on gaining clarity around their careers, beating self-doubt, and building confidence. As a coach, Jasmine integrates empowerment, success-focused mindset work, and strategy into a program that ensures her clients have both the belief systems and plan to take charge of their careers. Jasmine is a 2022 LinkedIn Top Voice and has been named one of the Top Job Search Experts to Follow on LinkedIn in 2021 by Jobscan and a Career Expert to Follow in 2021 by Brainz Magazine. Jasmine is also a TEDx speaker with the talk "Conquering Workplace Conformity as a Woman of Color," detailing her journey as a Latina in STEM. Jasmine was born and raised in Brooklyn, NY, and received her bachelor’s degree in biochemistry from Pace University and Ph.D. in Pharmacology from Yale. She has held high-level non-profit management positions, designing research programs that increase the quality of life and healthcare options for underserved populations.









                  34 min
                • Ep. 98 Sticker Price: Building A Personal Brand That Commands A Higher Salary (Special Guest Rosie McCarthy)

                  Counting down to 100 episodes Brad invites the incredible Rosie McCarthy on the podcast to talk not just about personal branding but how positioning your brand from a point of strength can access more money in your pocket! Highlights from this episode include:

                  • Rosie has mentioned that people working with you get 20, 30, 40, 100+% pay raises in one move by learning one career skill in particular - personal branding, so how is this possible?
                    • She has said in the previous episode that branding involves bringing the best version of yourself, so what are some of the practical steps to achieve this.
                      • Your brand is really what differentiates you and in terms of negotiation its all the more important so where can people start to examine what makes them different?
                      • Rosie provides examples of the art of differentiation in branding.
                        • Rosie talks about selling the soft skills that Recruiters and hiring managers deem "priceless." She highlights what are these and how can individuals highlight them when applying.
                          • What suggestions does she have for individuals who feel like they’re behind or don’t have much to offer. How can they start shifting mentally.
                            • How individuals can raise their stock price simply through the process of applying and what can they do to elevate their initial value
                              • How to lean in on your brand when negotiating the salary that comes with the offer.


                                • Guest Info:

                                Rosie McCarthy is an ex-Corporate Recruiter and Human Resources professional turned online Career Coach for ambitious millennials and GenZ. She is specialized in helping corporate professionals to find their purpose, figure out what they truly want out of their careers, brand themselves, and then go out and get it. Originally from New Zealand, Rosie has her Masters degree in International Human Resources from the Sorbonne University in Paris and 10 years of experience working for multinationals, tech startups, and Fortune 500 companies (like L'Oreal!) and the Louis Vuitton Moet Hennessy Group. She has had a modern career with many twists and turns, geographical moves, and side hustles, so loves dishing out modern advice that resonates on her Youtube channel, Instagram and LinkedIn.
                                Youtube www.youtube.com/badasscareers

                                Instagram www.instagram.com/badasscareers

                                LinkedIn www.linkedin.com/in/rosiecareercoach

                                40 min
                              • Ep. 96 Power Steering: Leveraging The Challenge Mindset For Career Adaptability (Special Guest JP Michel)

                                On our way to 100 episodes we’re inviting back familiar voices to the podcast! For the first time ever, Brad invites JP Michel, Founder of Sparkpath back to the podcast to talk more in depth about how the challenge mindset is transforming career exploration for young people. Highlights from this episode include: 

                                • For those who may not be familiar with Sparkpath and the challenge mindset, JP provides a background into this methodology

                                • The importance of individuals who help young adults and have transformational conversations to redefine the world of education and career development

                                • How this approach to career exploration can help young adults make decisions about their careers when careers evolve and change so much while driving more equity in the workplace

                                • How the challenge mindset builds career adaptability, a necessary skills in times of rapid change. 

                                • The importance of anticipating how careers may change and how they may adapt over time. 

                                • The importance of framing career change from a point of contribution (The World Needs You) to create empowerment and momentum.  

                                • JP discusses to concept of aspirational identity and how leaning into the challenge mindset can help build self awareness that forward thinking instead of backward. 

                                • In addition to the challenge cards, what other steps or tools can be useful for young people to dig into to consider their own challenges worth working on. 

                                • How career work through challenge mindset can be equity work. 

                                • Since  starting Sparkpath, what are some success stories he’s had. 

                                • JP discusses the future of Sparkpath and his upcoming book soon to be released. 

                                  • Guest Info: 

                                  JP Michel is the creator of the Challenge mindset and the Challenge Cards, which have been used by more than 70,000 students around the world. 

                                  His past consultancy work with leaders led to the creation of SparkPath, an innovative career exploration company spotlighted on the Forbes, TEDx, CBC and BBC. Recognized as the 2022 Outstanding Career Leader by the Career Professionals of Canada, JP's holds a degree in psychology from the University of Ottawa and a master's degree in industrial-organizational psychology from the University of Manchester.  






                                  42 min
                                • Ep. 97 Test Driving: Building Confidence Through Strategic Interview Preparation (Special Guest Linda Evans)

                                  On the way to 100 episodes we’re inviting back more familiar voices to the podcast! In this episode Brad invites back his very first guest Linda Evans, Founder of Launched by Linda, to talk all about interview prep and how the time spent before the interview can greatly enhance confidence and ability to showcase value the right way. Highlights from this episode include: 

                                  • What does she feel is the most important first step that anyone can do when they have an upcoming interview

                                  • Linda discusses when conducting research what are the most important factors to look for and what resources can they use

                                  • Creating a language congruent with company mission and purpose to prepare for your conversation. 

                                  • What happens if the information is scarce or you’re coming into a new organization or one that is less well known, what can someone do then

                                  • What questions can be asked when someone is doing research on an company and speaking directly to employees and which employees to target. 

                                  • How does she advise her students/clients on how to cope with the anxiety of interviewing and just working through the mental stress

                                  • Linda discusses her own framework for interview prep that can help tell impactful stories as well as decrease anxiety  

                                  • What tools/technology has she found to be beneficial in interview prep that she suggests

                                    • Guest Info: 

                                    Linda Evans is a Gallup Certified Strengths-Based Career Coach who uses a unique combination of coaching, counseling, and consulting. Linda has a M.A. in Psychological Counseling from Columbia University and coaching certificate from New York University. She started her virtual career coaching business, Launched by Linda, in 2011 and has worked in higher education for 10 years at 5 universities in Utah, Washington D.C., New York City, and San Antonio, TX. She enjoys writing and speaking about personal branding, strengths, interview preparation, networking, and career transitions in webinars, conferences, panels, and podcasts. 

                                    Website: https://www.launchedbylinda.com/ 

                                    LinkedIn: https://www.linkedin.com/in/launchedbylinda/ 



                                    36 min
                                  • Ep. 95 Follow The Signs III: More Lessons From Our Leaders

                                    This fantastic episode is the third compilation of our incredible guests over the last 30 episodes providing their expertise. Listen to our experts answer the question “What is the best piece of career advice for the next generation?”. 

                                    Mark Herschberg, Ep. 66 (1:36-1:58)

                                    Melissa Carson, Ep. 67 (2:01-2:28)

                                    Gene Rice, Ep. 68 (2:31-3:08)

                                    Eliana Goldstein, Ep. 69 (3:12-4:59)

                                    Alicia Ramsdell, Ep. 71 (5:04-6:12)

                                    Katelyn Richards, Ep. 72 (6:16-6:49) 

                                    Bernie Floresca, Ep. 73 (6:52-7:18)

                                    Elena Agaragimova, Ep.74 (7:21-8:51) 

                                    Devon Turcotte, Ep. 75 (8:57-9:40) 

                                    Jeremy Schifeling, Ep. 76 (9:44-10:57) 

                                    Ana Goener, Ep. 78 (11:01-12:07)

                                    Jamie Edwards, Ep. 79 (12:13-12:50) 

                                    Kelsey Wat, Ep. 80 (12:55-14:41) 

                                    Alana Kilmartin, Ep. 81 (14:45-15:11) 

                                    Ann Garcia, Ep. 82 (15:14-15:57) 

                                    Chris Wilson, Ep. 83 (16:00-16:31) 

                                    Meghan Cathlin, Ep. 84 (16:34-17:04) 

                                    Steve Dalton, Ep. 85 (17:07-17:30) 

                                    Matt Warzel, Ep. 87 (17:33-17:41) 

                                    Anish Majumbdar, Ep. 88 (17:43-18:22)

                                    Tony Leonard, Ep. 89 (18:26-19:34) 

                                    Lata Hamilton, Ep. 90 (19:38-21:11) 

                                    Brandon Slade, Ep. 91 (21:14-22:02) 

                                    Stephen Lu, Ep. 92 (22:06-23:21 )

                                    Maria Theresa, Ep. 93 (23:25-24:11)

                                    Ari Weinsten, Ep. 94 (24:15-26:14)



                                    27 min
                                  • Ep. 94 Laying Tracks: Creating On-Brand Content (Special Guest Ari Weinstein)

                                    In this impactful episode Brad sits down with Branding expert and author of Personal Branding at Work Ari Weinstein to talk about the power of content creation and how to get started if you’re a young professional. Highlights from this episode include: 

                                    • Ari talks about his own career journey and how his past in graphic arts helped him become a branding expert. 

                                    • Ari discusses what his definition of a personal brand is and what he feels are the most important steps for young people to start building their own. 

                                    • Despite high social media usage, many young people are intimidated with the idea of creating their own content. Ari talks about what could be a good first step to dip a toe in the water.

                                    • Students and new graduates often lack experience, he talks about how creating content could help build relevant skills toward people’s future careers. 

                                    • Ari discusses How young adults determine what type of content to create or what platforms to use

                                    • What suggestions can Ari provide about how to ensure that what you create stays consistent with the brand you’re looking to create and resonates with your target audience. 

                                    • What is the best piece of career advice Ari could pass along to this next generation.

                                      • Guest Info:

                                      Ari Weinstein is an award-winning career development coach who guides clients to make great impressions on people who matter to them. Author of Personal Branding at Work, Ari partners with professionals in diverse fields to strengthen their brands, teaching them how to communicate better and network for career success. When he’s not coaching, writing, or teaching Ari enjoys creating digital art and graphics. He loves outdoor photography and hiking near his home in New York’s Hudson Valley and when traveling to meet clients anywhere in the world. 

                                      LinkedIn: https://www.linkedin.com/in/ariweinstein/ 

                                      Website: ariw.com 


                                      37 min
                                    • Ep. 93 Light Speed: Keys To Getting Quick Resume ROI (Special Guest Maria Theresa)

                                      In this impactful episode Brad sits down with Maria Theresa (Khalife) to break through some of the fluff and banter about resumes and what's really necessary in order to get that quick ROI. Key highlights include:

                                      • Maria has lived and worked in other countries and breaks down how do resume norms differ for those seeking international positions

                                      • How do resumes fit into the greater job search strategy

                                      • What does she consider to be the most important keys that can differentiate a great resume from a pile of good ones

                                      • How does she help clients identify and articulate their own achievements when they struggle identifying what those are

                                      • What can students and new graduates do to showcase skills or impact when they lack experience

                                      • What is important to know about the Applicant Tracking Systems companies use and how to make impactful resumes that get through

                                      • What does it actually mean to tailor the resume to the position and how to eliminate time wasted on this practice

                                      • What is the best piece of career advice that she could pass along to this next generation


                                        • Guest Info:

                                        Maria Theresa Khalife, founder and general manager of MTK Career Writing Services, launched her own business after seeing candidates struggle in their job search, leave money on the salary negotiation table, and miss endless opportunities.

                                         She is a dedicated professional resume writer helping candidates land interviews and jobs worldwide, including in Canada, Australia, United Arab Emirates, the Philippines, Italy, and more.

                                        Maria has expanded her business with senior business professionals and experienced career writers to offer all career services to better prepare you for your job search, salary negotiation, and career transformation. We write resumes for C-suite executives, mid-senior, and entry-level professionals.


                                        30 min
                                      • Ep. 92 Riding Higher: Career Confidence Accelerators For Introverts (Special Guest Stephen Lu)

                                        In this impactful episode Brad sits down with Stephen Lu to talk about how introversion and shyness can be a hinderance but also could be a superpower in the workforce when addressed and confidence is developed. Key Highlights from this episode include:

                                        • Stephen is known as being a former shy engineer and helps introverts own their voice, he provides a little background in his own journey with introversion to where he is today 
                                          • How has being an introvert helped him in his career and how has he leveraged it to build confidence
                                            • In his work now, what are the biggest things he finds himself having to challenge his clients on in order to gain confidence
                                            • For Gen Z who are maybe still in school or haven’t yet broken into the workforce, what steps can they take to push their comfort zones  
                                            • We all know how powerful LinkedIn can be for young people in all phases of their careers, Stephen discusses how can introverts start to engage on LinkedIn in an authentic way
                                            • What steps can introverts take at the workplace to ensure they’re able to lean into introversion and be authentic to who they are
                                            • What advice he would give a young professional who feels they are having to force themselves to be an extrovert at work  
                                            • What is the best piece of career advice that he could pass along to this next generation

                                              • Guest Info:

                                              Stephen Lu provides career advice, improve confidence, and inspire to create LinkedIn content so you can build your personal brand, get the job the one wants, and be successful in a career! Currently he is a Program Manager at Applied Materials. He is creating strategic initiatives to allow applied matierials to become more proactive about obsolescence. Stephen Lu is also a career coach and public speaker currently residing in Mountain House, CA. 


                                              LinkedIn: https://www.linkedin.com/in/stephenhelpsyou/

                                              31 min

                                            About Your Career GPS

                                            From the publisher's feed

                                            In this bi-monthly episodic series, host Brad W. Minton serves as the GPS to Gen Z students and young adults ready to find their fit and make their mark on the world through their careers. He helps…