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Your Client's Decision Making Process... and How to Get to "YES!" (LIVE) | Ep013
Your Client’s Decision Making Process and How to Get to “YES!” (LIVE)
Today’s episode is a very special recording from a Live session Will delivered in the Health & Wellness Business Owner’s Facebook group (Click HERE to check out the group if you’re not already a member: https://www.facebook.com/groups/healthcaremarketingmastery/ ).
In today’s episode, we dive DEEP into the psychology behind what drives the decision-making process of your potential clients.
Once you understand more about the decision making process and what goes into a happy, win-win sale, you’ll be able to guide more and more of your clients to a “YES!” – letting you help more people and sky-rocket your profits!
Understanding the psychology behind people and their behaviours is at the core of everything we do at Fast Track to Fully Booked and today will give you a glimpse into how deep we need our understanding to go in order to build a successful business.
As always, this episode is jam-packed with actionable tactics and strategy to help you convert more leads to high-paying, loyal clients and build the business of your dreams!
In this episode, you’ll learn:
>> Where to get help if your business is suffering due to COVID-19: Click HERE: https://fasttracktofullybooked.com/episode011/ (4:57)
>> The complex process we go through when making a purchase decision (6:45)
>> The 3 main “checkboxes” your clients have to tick before they are happy making a decision to work with you (7:44)
>> How you personally use these checkboxes to make decisions (9:18)
>> Cognitive dissonance – and how it can make or break your clients’ decisions to work with you (12:50)
>> Part #1 – Trust – and how to establish it with clients (15:15)
>> “They must believe that you are who you say you are” (16:55)
>> “They must trust that you won’t rip them off” (18:51)
>> How to establish trust (20:29)
>> Part #2 – Belief that you can solve their problem (23:15)
>> How to PROVE you can solve their problem (24:38)
>> Part #3 – Must believe they are getting value for money (TIP: This does NOT mean lowest possible price!) (30:09)
>> Value for money and what it actually means (31:01)
>> The difference between a Casio and a Rolex – which one is better value? (33:15)
>> How the experience you provide, not your skills, determine the value you provide (36:58)
>> Recap and summary (40:15)
>> How to kickstart your marketing in just 30-days (42:00)
Get Your Hands On Our Free Giveaways
Right now, you can take our 100% free 25-page eBook, “The 7 Biggest Mistakes Health & Wellness Entrepreneurs Make That Cause Them To Miss Out On Stunning Profits & Tonnes Of New Clients” by signing up below:
https://fasttracktofullybooked.com/7-mistakes-guide/
Alternatively, sign up for my FREE 30-Day Marketing Email Course – giving you all the tools, techniques and strategy you need to take your business from zero to fully booked in the space of a few months. Sign up below:
https://fasttracktofullybooked.com/marketing/
Questions?
Shoot me an email: [email protected]
Find us on Facebook and join our group of entrepreneurs just like you:
https://www.facebook.com/groups/healthcaremarketingmastery/
View all episodes
By Will HarlowYour Client’s Decision Making Process and How to Get to “YES!” (LIVE)
Today’s episode is a very special recording from a Live session Will delivered in the Health & Wellness Business Owner’s Facebook group (Click HERE to check out the group if you’re not already a member: https://www.facebook.com/groups/healthcaremarketingmastery/ ).
In today’s episode, we dive DEEP into the psychology behind what drives the decision-making process of your potential clients.
Once you understand more about the decision making process and what goes into a happy, win-win sale, you’ll be able to guide more and more of your clients to a “YES!” – letting you help more people and sky-rocket your profits!
Understanding the psychology behind people and their behaviours is at the core of everything we do at Fast Track to Fully Booked and today will give you a glimpse into how deep we need our understanding to go in order to build a successful business.
As always, this episode is jam-packed with actionable tactics and strategy to help you convert more leads to high-paying, loyal clients and build the business of your dreams!
In this episode, you’ll learn:
>> Where to get help if your business is suffering due to COVID-19: Click HERE: https://fasttracktofullybooked.com/episode011/ (4:57)
>> The complex process we go through when making a purchase decision (6:45)
>> The 3 main “checkboxes” your clients have to tick before they are happy making a decision to work with you (7:44)
>> How you personally use these checkboxes to make decisions (9:18)
>> Cognitive dissonance – and how it can make or break your clients’ decisions to work with you (12:50)
>> Part #1 – Trust – and how to establish it with clients (15:15)
>> “They must believe that you are who you say you are” (16:55)
>> “They must trust that you won’t rip them off” (18:51)
>> How to establish trust (20:29)
>> Part #2 – Belief that you can solve their problem (23:15)
>> How to PROVE you can solve their problem (24:38)
>> Part #3 – Must believe they are getting value for money (TIP: This does NOT mean lowest possible price!) (30:09)
>> Value for money and what it actually means (31:01)
>> The difference between a Casio and a Rolex – which one is better value? (33:15)
>> How the experience you provide, not your skills, determine the value you provide (36:58)
>> Recap and summary (40:15)
>> How to kickstart your marketing in just 30-days (42:00)
Get Your Hands On Our Free Giveaways
Right now, you can take our 100% free 25-page eBook, “The 7 Biggest Mistakes Health & Wellness Entrepreneurs Make That Cause Them To Miss Out On Stunning Profits & Tonnes Of New Clients” by signing up below:
https://fasttracktofullybooked.com/7-mistakes-guide/
Alternatively, sign up for my FREE 30-Day Marketing Email Course – giving you all the tools, techniques and strategy you need to take your business from zero to fully booked in the space of a few months. Sign up below:
https://fasttracktofullybooked.com/marketing/
Questions?
Shoot me an email: [email protected]
Find us on Facebook and join our group of entrepreneurs just like you:
https://www.facebook.com/groups/healthcaremarketingmastery/