Tune in as Indiana dairy farmer Jill Houin facilitates a discussion with three dairy industry sustainability experts from a policy group, a large processor and a dairy risk management company. Recorded live at the 2022 Joint Annual Meeting, this group talks about how consumers view dairy sustainability practices, what sustainability means to their organization and how farmers are part of the sustainability solution for dairy.

To learn more about the national dairy checkoff and your local dairy checkoffs, please visit www.usdairy.com.

Hear from Pennsylvania dairy farmer and Dairy Management Inc. Chair Marilyn Hershey and Missouri dairy farmer and National Dairy Board Chair Alex Peterson discuss the 2022 checkoff’s dairy promotion highlights including gaming advertising to Gen Z, exports, new retail and restaurant partners, new health and wellness collaborations, sustainability alliances and much more.

To learn more about the national dairy checkoff and your local dairy checkoffs, please visit www.usdairy.com.

Tune in with our dairy farmer hosts, Wisconsin’s Becca Hilby (@beccahilby) and New York’s Val Lavigne (@DairyGalVal), as they talk with Indianapolis Colts mascot “Blue” Trey Mock (@blue) and Philip Fryman (@southernfatty) about how they became social media influencers and how they work with the dairy checkoff to share dairy insights, facts about dairy farming and dairy recipes with consumers.

To learn more about the national dairy checkoff and your local dairy checkoffs, please visit www.usdairy.com.

Tune in with our dairy farmer hosts, Missouri’s Alex Peterson and Virginia’s Joanna Shipp, as they talk with Heather Oldani, EVP, Dairy Management Inc. Corporate Communications and, Dan Peerless, Global Sustainable Sourcing Lead For Dairy, Meat, Poultry, and Eggs for Nestle, about how the dairy checkoff got involved in dairy sustainability and why it matters to farmers.

To learn more about the national dairy checkoff and your local dairy checkoffs, please visit www.usdairy.com.

Tune in with our dairy farmer hosts, Indiana's Jill Houin and California's Erin Nutcher, as they talk with Mike Brown, Sr., category manager for Kroger, and Tim Cooley, chief operating officer for American Dairy Association North East, talk about the present state and future of the dairy case, why milk and alternatives are placed together and what to do if something doesn't look right at your local grocery store.

Tune in with our dairy farmer hosts, Indiana's Jill Houin and California's Erin Nutcher aka @ca_dairy_wife, as they talk with Mike Brown, Sr., category manager for Kroger, and Tim Cooley, chief operating officer for American Dairy Association North East, talk about the present state and future of the dairy case, why milk and alternatives are placed together and what to do if something doesn’t look right at your local grocery store.

Tune in with our dairy farmer hosts, Michigan’s Ashley Messing-Kennedy (@messykennedy) and Minnesota’s Rita Vander Kooi, as they talk with Paul Ziemnisky, executive vice president for domestic partnerships at Dairy Management Inc., and Amy Wagner, executive vice president for international partnerships at Dairy Management Inc., about how both retail and restaurant partnerships, both nationally and internationally, are working to drive incremental dairy sales for all dairy farmers. 

Listen in with our dairy farmer hosts, New York’s Audrey Donahoe and Georgia’s Jennifer Glover, as they talk with registered dietitians Katie Brown, Senior Vice President at National Dairy Council, and Abigail Copenhaver of Farmstead Nutrition & Consulting about what the dietary guidelines are, how they evolve, who follows them and how that affects dairy.

To learn more about the national dairy checkoff and your local dairy checkoffs, please visit www.usdairy.com.

Listen in with our dairy farmer hosts, Virginia’s Brittany Jones (@richlandsdairy) and New York’s Kathryn Bosley (@cow_nerd), as they talk with Suzanne Fanning, SVP from Dairy Farmers of Wisconsin, CMO for Wisconsin Cheese, and Jeff McCrory, Strategy for Mischief USA, about how traditional marketing and advertising has changed over recent years and what they are doing to reach our consumers through all the new channels like social media, streaming services, gaming and communities.

To learn more about the national dairy checkoff and your local dairy checkoffs, please visit www.usdairy.com.

No dairy farmer ever wants to think about a significant issue impacting his farm, much less a crisis. This episode of Your Dairy Checkoff Podcast is hosted by two dairy farmers who have faced such impacts on their own farms. Listen in as Wisconsin’s Amber Horn-Leiterman and Florida’s John Larson talk with Tricia Sheehan, vice president of crisis preparedness and issues management for Dairy Management Inc., and Hannah Thompson-Weeman, the newly announced president and CEO for the Animal Ag Alliance, about on-farm crisis preparedness and issues management.

There are issues that happen on the farm every day. But the types of crisis and issues that are hitting from outside your dairy - that are foreign forces – that's where organizations such as DMI and the Animal Ag Alliance are there to help.

DMI monitors what type of media traction is out there - from news reports to social media and online conversations. Your checkoff helps dairy farmers navigate the social pressures and become prepared for the media and their community so that they can provide their response to a difficult situation.

Learn from our guests and hosts how they navigate through a crisis and what to do to become better prepared on your own farm.

To learn more about the national dairy checkoff and your local dairy checkoffs, please visit www.usdairy.com.

In this episode of Your Dairy Checkoff Podcast, dairy farmer hosts, Connecticut’s Amanda Freund (@cowpots) and Washington’s Austin Allred (@royalfamilyfarming), as they have a conversation with dairy farmers, New Mexico’s Tara Vander Dussen (@taravanderdussen) and Kansas’s Melissa Hildebrand Reed (@hildebrandfarmsdairy), about how they share their story with consumers in real life ways that build trust and sales for dairy.

Consumers have become more and more separated from farm life. For them to understand how life has changed on the farm, these dairy farmers have taken to both in person and online consumer outreach to connect directly with the public, answer their questions and become their connection to agriculture. They do this by sharing their stories about sustainability, cow care and life on the farm.

You’ll get insights into how these dairy farmers plan their days, schedule their time, the platforms they use and how often they do it. Don’t miss this episode!   To learn more about the national dairy checkoff and your local dairy checkoffs, please visit www.usdairy.com.