On this episode of 1000 Ways to Market Your Business, host Samantha Scott, APR., and Marketing Manager Patricia Crump, discuss how to evaluate and adjust ongoing marketing efforts.

Marketing is an investment, and a return on that investment is important. Samantha and Patricia talk about how proper marketing requires constant evaluation and flexibility for adjustment when tactics aren't working.

Tune in to see how you can measure your current efforts. If you need help, Pushing the Envelope is here for you.