BrandingBusiness | Expert Opinion

Your Own Personal Brand


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The social revolution and economic shifts have led many to review and determine their personal brands. Just like a corporate brand, your personal brand is there to make sure that you’re relevant and that you resonate with the marketplace. In this episode of Expert Opinion from December, 2011, Ryan Rieches sits down with Devin C. Hughes, a professional public speaker and leadership coach, to discuss the similarities between personal branding and corporate branding. Just like corporate brands, individuals too need to evolve their personal brands over time to stay top-of-mind and differentiate themselves from others. Tune in as Devin and Ryan also explore the importance culture plays in branding and how the personal brands associated with employees can impact the culture of an organization.

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