Your Sales Aren’t Inconsistent - Your Strategy Is

If you’ve ever thought, “I just need to be more consistent,” or “Why do I keep falling off the sales wagon?” — this episode is for you.

Because the truth is: it’s not about discipline, motivation, or even confidence.

It’s that you’re likely trying to grow your wholesale without a system that actually works for you.

In this episode, I’ll walk you through the real reason your wholesale feels chaotic, the emotional toll of winging it, and what a structured sales strategy can do for your confidence and momentum. Plus, I’ll introduce the P.A.R.T.Y. Framework — the five-part structure we use inside Sales Growth Lab to turn guesswork into growth.

📌 This is the final solo episode of the season — interviews with product-based brands are coming next!

⏱️ Episode Breakdown:

00:00 — Introduction: Overcoming Inconsistency in Wholesale

00:40 — Meet Therese: Your Wholesale Consultant

01:22 — Understanding the Inconsistency Cycle

02:42 — The Importance of a Structured Strategy

04:13 — Introducing the PARTY Framework

05:56 — Sales Growth Lab: A Path to Consistency

06:57 — Review and Reflect on Your Wholesale Strategy

09:11 — Final Thoughts and Upcoming Interviews

💡 Quick Action Tip:

Take 10 minutes today to review your current wholesale strategy. What’s working? What’s missing? Are you relying on hope… or a plan?

🔗 Links & Resources:

✨ Join the Sales Growth Lab waitlist and get the free Email Pitch Checklist:

https://smallbusinesscollaborative.myflodesk.com/checklist

🌐 Learn more about Sales Growth Lab and the P.A.R.T.Y. Framework:

https://www.smallbusinesscollaborative.co.uk/sales-growth-lab

📱 Follow Therese on Instagram:

https://instagram.com/smallbusinesscollaborative