Today we’re talking about the thing every woman hits when she starts scaling: self fcking expression.
Self-trust. Self-honoring. And the moment you realize you can’t keep self-abandoning in business, even in the sneaky ways.

Because here’s what I’m seeing: 2025 shifted the online space.
The market matured. Options exploded. AI flooded the internet. And now in 2026? It’s painfully obvious who has a real voice and who outsourced theirs.

This episode is a call to rise, not through more strategy, but through truth.

Inside this episode, we unpack:

• Why “perfect positioning” without a expression is making women feel dead inside

• How AI + over strategy is killing critical thinking (and creativity)

• The difference between being strategic vs. being under-expressed

• Why women aren’t burned out from doing too much… they’re burned out from performing

• TikTok as a self expression platform (and why that’s why it works)

• The real fear behind playing it safe: “What if I show who I really am and it doesn’t work?”

• Why you’re already a category of one because you exist

• The choice that changes everything: stop teetering between strategy + self-expression and go all in

If you’ve been looping between “fuck it, I want to say what I want” and “let me go back to my strategy doc,” this is your reminder:

Both might make you money.
But only one will set you free.

🎧 Listen if you’re ready to stop performing, stop self-abandoning, and start getting paid to be who you actually are.