Ever tried a free sample at Costco and ended up buying the product? Now imagine an app that tells you exactly where and when those experiences are happening near you. Al Schuster and Heather Johnson from Sample Finder join the show to talk about their brand new app that connects consumers with in-store demos, tastings, and brand activations. We dig into how experiential marketing works, why it matters for small businesses, and how Sample Finder is leveling the playing field so a startup cola brand gets the same visibility as a major soda company. Plus, they share what it was like debuting at CES in Eureka Park.