The WordBirds Podcast with Chris Willis

You’re Not Alone: Expanding Internal Comms by Engaging the Business


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Why it matters:
Internal communicators often feel like they’re working alone—overwhelmed and under-resourced. But the truth? You’re surrounded by potential contributors who can help extend your reach and impact.

What’s happening:
In this episode, Chris Willis talks with Thereasa Roy, Director of Product and Content Marketing at OffSec, about how internal comms teams can:

  • Activate leaders and department heads to contribute meaningful content.
  • Transition from content creators to strategic editors-in-chief.
  • Build stronger collaboration across departments to enhance alignment.

The bottom line:
Internal communications is a team sport. Learn how to mobilize your organization’s leaders and unlock hidden resources to drive better engagement and business outcomes.

Listen now and discover how to extend your internal comms team—without adding headcount.

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The WordBirds Podcast with Chris WillisBy Chris Willis

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