Insight. We’re all looking for it and, when it comes along, it can be incredibly useful. For youth marketers, one of the best sources of insight out there is Voxburner’s annual Youth Trends report - and that’s what we’re going to look at in this episode.

Our guest is Simon Eder, founder of Voxburner, is joined me to talk through the Youth Trends Report for 2018, which was launched at the YMS London event in March and is well worth you getting your hands on.

We take a flying tour through the 2018 report and pick out some of the key findings, which include - but are not limited to - mental health issues, personalisation, the emergence of phygital and, erm, push notifications from your toilet.

For full show notes for this episode visit the http://thenative.com/114

This episode of The Native Podcast is brought to you by ASDIE, the Annual Summit for Digital Innovation in Education, which takes place in London on Thursday 19 July. Book your ticket now, and use the code POD10 to get a 10% discount!

The Native Podcast is the audio baby of The Native - a hub of inspiring resources for education and youth marketers - and is hosted and produced by our editor-in-chief, Dave Musson. Please subscribe to the show wherever you get your podcasts, leave us a rating or review and tell a friend who might be interested in listening too.

If you’d like to be a guest on a future episode of The Native podcast I’d love to hear from you! Use the contact form on our website, email [email protected] or get in touch on Twitter where we’re @thenativetweets. Oh, and don’t forget to sign up for our excellent weekly newsletter too!

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