Everyone is telling you that you need to put your podcast on YouTube. Video is king, they say. And maybe you have been feeling the pressure to add YouTube to your strategy even though something about it just does not feel right yet. In this episode I am giving you my honest take as a podcast manager and podcast strategist who is actively building her own YouTube channel, and why I want you to hear me loud and clear when I say this: YouTube is not a podcast strategy.

If your podcast is not getting you clients yet, adding YouTube is not going to fix that. It is just going to give you the exact same problem on two different platforms.

In this episode you will learn:

1. Why YouTube and your podcast are two completely different strategies with two completely different purposes
2. What actually happens when you throw your podcast audio on YouTube with a static image behind it
3. The question you need to ask yourself before you ever add YouTube to your strategy
4. When adding YouTube actually does make sense and what needs to be true first
5. Why fixing your podcast foundation will always move the needle faster than adding a new platform

Resources mentioned in this episode: Watch the YouTube version of this topic

Want to know exactly where your podcast is losing clients? Take the FREE Podcast to Clients Audit and get your PERSONALIZED report in less than 10 minutes! → https://pamelakrista.com/audit/

Ready to fix it live with me? Join Podcast to Clients LIVE, my free monthly workshop where we do the work together. The next one is happening on Tuesday, April 28th, 2026 @ 12PM EST! Grab your spot at → https://pamelakrista.com/workshop

Connect with Pamela:

Join 400+ other moms who podcast inside the FREE community: https://skool.com/podcasters/

1. YouTube: https://youtube.com/@pamelakrista/
2. Website: https://pamelakrista.com/
3. Instagram: https://instagram.com/pamelakrista/
4. Email: [email protected]