Google’s brilliant YouTube acquisition recently announced a change to their subscription services, YouTube Red and Google Music. The newly minted service, YouTube Music, builds upon the massive YouTube audience of 1.8 billion monthly users. This service clearly is a play for the future of music and tv due to all the additional content and media that YouTube has over the also rans Spotify, Pandora and Apple’s failing iMusic. What do you think is the end game for Google with this change?