YouTubers have had mixed success with converting YT Shorts content to long-form viewers. Nate & Julia discuss things to consider when creating YT Shorts and determining whether making Shorts is worth it for you.

01:21 Are Shorts Worth It?
09:37 Audience Viewer Behavior
13:28 Tips for Producing Shorts
14:24 Shorts Length
19:33 Text, Titles, & Thumbnails in Shorts
23:06 Converting Shorts to Long-form
24:58 Giving Up on Shorts
26:44 Benefits of Shorts