Raj Brahmbhatt is the co-founder and CEO of Zeebu, a blockchain-based settlement platform for telecom carriers. Zeebu aims to revolutionize the telecom wholesale voice industry by introducing a decentralized ecosystem for voice traffic exchange. Traditional voice traffic exchange is riddled with inefficiencies, opaqueness, and trust issues, which leads to higher costs and remittance delays.

Zeebu addresses these pain points by leveraging blockchain technology to create a trustless ecosystem for buyers and sellers to exchange voice traffic directly. The platform provides transparent and auditable records of all transactions, reducing the risk of fraud and disputes.

Why you should listen

Raj says the global telecom industry is a vital part of the global telecommunications ecosystem, facilitating the exchange of voice, data, and messaging between carriers and operators. However, the sector is fraught with challenges, including inefficiencies, lack of transparency, and high costs, which all lead to revenue loss for telecom wholesale voice businesses.

With the advent of Web3 technology, there is an opportunity to address these pain points to create a more efficient, secure, and cost-effective telecom wholesale ecosystem. Zeebu aims to leverage blockchain, tokens, and smart contract technology to create a decentralized marketplace for telecom operators, carriers, and service providers, enabling them to transact with each other securely, and earn rewards for every transaction made on the platform.

The platform's key features include transparent pricing, smart contract-enabled payment settlements, reducing the need for intermediaries and manual intervention. Additionally, the platform will provide loyalty token rewards for every transaction made on the platform, incentivizing both buyers and sellers to participate in the ecosystem.

The Zeebu (ZBU) loyalty token is designed to introduce a B2B loyalty program and revolutionize global business transaction settlements. Raj says B2C initiatives are in the works.

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