The brewing sector continues to explore a variety of new ideas to become more sustainable and more ecologically responsible.

Since 2020, European brewers have been taking steps to align themselves with the aims of the new European Green Deal and the Farm to Fork strategy.

Many brewers have expressed a willingness to reach net zero emissions in their production processes by 2030, by further reducing emissions through energy efficiency and accelerating the transition to renewable energy.

A big part of the industry's carbon footprint, however, comes from other parts of the value chain, where agriculture, packaging, distribution and cooling represent the majority of emissions outside of breweries.