Zero Lives Left Business, Career & Life Podcast

In this episode I chat with Colly Graham CEO Salesxcellence about the importance of sales within Businesses both small and large.  Colly Graham in 1996 who has over forty years’ experience in telephone, field sales and sales management. Colly is recognized as an international sales trainer who achieves excellent results.

Colly chats about the key traits which make a good sales person and how being resilient is an important characteristic of a successful sales person.  When it comes to sales Colly explains it's all about being a 'problem solver' A good sales person has to be a good listener.   

Colly explains how a business can recognise a well-qualified sales opportunity and that account management is key within business.  He shares this top 3 sales tips and techniques to help small businesses generate better sales. 

We discuss the impact which Social Media, the Internet and in particular LinkedIn has had on the sales process and Colly share's his thoughts on how businesses can use LinkedIn more effectively within the sales process. 

Finally Colly talks about this upcoming 3 Day Accelerate your Sales in 2019 training and development and how it will help sales professionals.  More details on the program here
https://www.eventbrite.com/e/accelerate-your-sales-in-2019-3-day-sales-masterclass-with-colly-graham-tickets-55984477078?aff=dw 

 

In this episode I chat with Former United States Most Wanted Brett 'GOllumfun' Johnson referred to by the United States Secret Service as "The Original Internet Godfather.  Mr Johnson was a central figure in the Cybercrime world for almost 20 years.   He build and was the leader of 'ShadowCrew', the precursor to today's darknet markets.  

He was instrumental in development many ares of online fraud while helping design, implement and refined modern identity theft, account take over fraud, card not present, IRS Tax fraud and countless other social engineering attacks and breaches and hacking operations.  

Brett shares openly and honestly his backstory, being on the United States Most Wanted to turning it all around and now working with Business, Organisations and Individuals across the world helping them protect themselves against Cybercrime.   

We chat about the types of Cybercrime which people need to be aware of as well as simple things which people can do to help protect themselves.  Brett chats about what is know as the;

• Surface Web
• Deep Web
• Dark Web

Brett explains the different motivations of cybercrime as well as the rise of 'Fake' reviews online & how they influence who you buy from and what you buy online.  

This episode of the podcast is taken from my recent Facebook Live in which I chat with Terry Robb Head of Personal Banking at Ulster Bank.  Financial fraud is becoming more prevalent so protecting your money whilst shopping particularly in the run up to Christmas is really important.

I’ve teamed up with Ulster Bank over the next few weeks to contribute to the ‘TAKE FIVE TO STOP FRAUD’ national campaign from Financial Fraud Action UK and the UK Government.

We kicked off on Black Friday (which one you say J) and are creating and posting tips to help keep you safe  – videos, blogs, Instagram stories and Facebook and Twitter posts out with practical advice to prevent scams in the run up to Christmas.  

Terry chats about the common types of fraud and scams which can impact people as well as sharing simple and effective ways which people can protect themselves.  We chat about the 'Take 5 to Stop Fraud' 

Stop and Think when you receive a request to move money. A genuine bank or organisation will never contact you out of the blue to ask for your PIN, full password or to move money to another account.

Only give out your personal or financial details to use a service that you have given your consent to, that you trust and that you are expecting to be contacted by.

When clicking on links or files, don’t be tricked into giving someone access to your personal or financial details.

Never automatically click on a link in an unexpected email or text. 

This podcast is sponsored by Ulster Bank Northern Ireland, I believe it’s sound advice which is why I’m working with the bank on this campaign. As always, all views and opinions are my own.

In this episode I chat with Ted Rubin a leading Social Marketing Strategist, Speaker, CMO of Brand Innovators, & Co-Founder of Prevailing Path. In March 2009 he started using and evangelizing the term ROR, Return on Relationship, hashtag #RonR.

Ted has a deep online background beginning in 1997 working with best selling author, entrepreneur and agent of change Seth Godin at Yoyodyne, which was acquired in Q4 1998 by Yahoo! Ted chats about his time at Yoyodyne & what it was like working with Seth Godin.  

Ted talks about the importance of relationships and shares real life examples of how they can be developed, nurtured and the value which they can bring.  We chat about the importance of 'being nice to people' a value concept which Ted feels is so important and often forgotten.  

Ted also shares this thoughts on what brands especially those in retail need to think about and shares simple and effective tips for small businesses when it comes to engaging with customers.  Finally he finishes off with this top 3 tips for ALL Businesses:

1:Become responsive 
2: Build your own community
3: Empower Employees 

In this episode I chat with George Kingsnorth Owner/Director/Producer at Gullion Media Limited.  With 32 years professional experience from producing, writing, directing, editing and creating animations, George helps tailor a story in video that meets the needs of your audience and budget. 

George chats about this career journey to date and how he got this first break in film making.  We discuss the importance of creating effective effective video content and why the best videos are planned & visualised into a storyboard.  

We talk about creating video content on a Smartphone and some of the limitations which can impact the end result as well as the difficultly of capturing good quality audio. 

George also shares his tips for students thinking on University or getting that degree, the benefits of spreading your education across your career & choosing a course which is specific to your educational needs.  Finally we chat about the important of being able to create and tell stories within your video content.