I'm back. I never actually went anywhere, but I'm been working on other podcasting projects which have kept me from this podcast more than I'd prefer.

If you're looking for more "podcasting content" from me that isn't a podcast, check out my Instagram page. Or read my book on podcasting. :)

But don't worry, new episodes of Build A Big Podcast are coming...

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Is it Podcast Academy or The Podcast Academy? Or maybe it's the Academy of Podcasters?

This episode is about The Podcast Academy. I wrote it off initially, but I'm giving it a second look now that Rob Greenlee is involved.

It's still a very new organization and, like many podcasts, they seem to be figuring things out as they go. Still, I think The Podcast Academy might be worth a punt.

More thoughts in this episode...

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On the Big Podcast Instagram account, I often share photos from the "studios" podcasters use to create their podcasts. I say "studios" in quotes, because many people who send me photos will attach a note that says something like, "It's not a real studio."

If you're making a podcast there, it's a real studio. And the closets full of clothing that people work from are much more interesting to look at and read about than a professional-grade, sound-treated "studio" with a huge mixing console.

Same for the funny things that happen during your podcast. For example, if a dog walks in on you. Or you hear a car horn honking outside your window.

I'm not giving you permission to be sloppy of throw in the towel on caring about listener experience, but I am saying it's OK for you to be real.

People who like podcasts don't want perfect, they want real.

On this episode, I answer a couple of related questions from podcast Steve Pederson who participated in the 30-Day Solo Podcast Challenge. 

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Audacity 2.4 was released today and it works on Mac. If you're using Catalina, you no longer need to load the program via Terminal.

There are several new features, some of which I talk about in this episode. One is a noise gate, which you may find helpful, especially if you're a heavy-breather.

Don't Let Your Podcast Be Ignored - Download my free "Audience Attraction Cheat Sheet" to get 25 podcast episode (and segment) templates.

     

You've got a new podcast and you need listeners.

Or... You've got an existing podcast and you need more listeners.

In this episode, I give you a couple of options for bringing in new listeners in bulk and walk you through the process using Music City 911 as an example.

Have a podcast marketing question you want me to answer here? Reach out.

Don't Let Your Podcast Be Ignored - Download my free "Audience Attraction Cheat Sheet" to get 25 podcast episode (and segment) templates.

     

Nobody is actually podcasting with a mask, at least not successfully. Thanks to COVID-19 though, a lot of people are wearing masks right now.

This is a great opportunity for podcasters. More in this episode...

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Podcast advertising is changing – have you noticed? For one, there's a lot more advertising for hair dye now that we're in quarantine and people can't get their hair professionally colored.

But this episode isn't about advertising. Or hair dye.

This is an episode about how to make money with podcasting equipment you already own. If that's what you want to do with this idea... You might like it so much that you do it free.

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I get that it can feel "weird" to release podcast episodes right now, but we have a big opportunity to use this time to do what we do – help people, form community, and spread important messages.

What are you going to do?

I wrote about The Coronavirus Opportunity on Big Podcast Bulletin. This episode has more thoughts on how to take advantage of it.

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The National Association of Broadcasters released a PSA on coronavirus (download it for use on your podcast) this week, so I thought it would be a good idea to talk about the overall concept of Public Service Announcements and how you can use existing PSAs or do something similar on your own to change opinions and create a specific outcome.

Note that the PSA within this episode can be used not only on your podcast but anywhere you release material online. I attached it to a short video about coronavirus on Instagram to double-down on getting accurate information about this situation out to the public.

The PSA is a powerful concept and goes way beyond coronavirus or "advertising." It's easy to do with as little as an extra sentence or two, so I hope you'll consider options for your podcast.

Don't Let Your Podcast Be Ignored - Download my free "Audience Attraction Cheat Sheet" to get 25 podcast episode (and segment) templates.

     

Every March, Podfest Multimedia Expo happens in Orlando. I just returned and have a "review" if you're curious about what happened or are wondering if it's the right event for you and your podcast.

What's inside this episode:

• Flying on Spirit Airlines – What's it really like?
• Who attends Podfest?
• How many people were there this year?
• What kind of people were there this year?
• How boss Chris Krimitsos expanded Podfest this year
• What will happen to podcasting-related events now that COVID-19 is here?

Don't Let Your Podcast Be Ignored - Download my free "Audience Attraction Cheat Sheet" to get 25 podcast episode (and segment) templates.