Instagram is a visual place that you have to be at if you're building a personal brand, and the content you put there might be different than what you put on LinkedIn or Facebook. In this episode we are going to look at Instagram, how to get started, and what needs to happen in your profile so that it is clear and to the point about who you are and what you do.

 

What You Will Learn In This Episode:

 

• Making the most out of both parts of Instagram - the visual grid and Insta stories
• How to optimize your business account homepage and description with emojis, hashtags and formatting
• What kind of pictures and captions work best to inspire engagement and increase your reach
• Tips for using links and hashtags to drive traffic and increase your visibility on Instagram
• Content strategy, formatting and sharing tips for the main grid
• How to use Instagram stories to deepen the connections with your audience
• The importance of consistent activity, interaction and sourcing the right followers     

 

Instagram is a platform that is growing, and where many of your ideal clients who absolutely love it can be found. So get on there, be strategic, be visible and be consistent.