Many small business owners, especially in their companies' early stages, are experts on the product or service they provide, not the financial numbers. Even experienced business owners may find themselves so busy making sure everything gets done that they rarely have time to sit down and dig into the numbers. We want leaders like you to understand the financial numbers in their business so you can make better decisions and improve the health of your finances.

In this episode, we'll share the top three financial metrics that matter most in your business and how to use them to lead your business. Our guide will be BELAY's financial guru Lisa Zeeveld, the current COO and former CFO of BELAY.

Welcome to episode 11 of One Next Step.

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