If you find yourself thinking you need to grow before you can start bringing on help, you might have it backwards. Often, investing in the right people can free you up to focus on growing far more efficiently than you could on your own. Today’s guests are a powerful team who have learned this truth through firsthand experience: Geoff Welch and Trúc Towns.

Geoff is a leadership consultant helping growth-focused leaders simplify their work so they can accomplish more than they thought possible. When he was ready to delegate some of his administrative work, he brought on Trúc, an experienced executive assistant he found through BELAY. Trúc and Geoff talk with Tricia about their experience of learning to work together and their top tips for getting started working with a virtual assistant. Geoff also explains how delegation has allowed him to play to his strengths in both his career and his personal life. 

3 Key Takeaways

1. Every person with a remarkable impact started with a belief in what was possible. 

If you have an idea and a passion for carrying it out, there’s no reason why you can’t make an impact on a national or even global scale. The people you look up to now were once starting out just like you. 

2. No matter your situation, there is help out there for you. 

Many of us think we need to grow more before we can ask for help, but we tend to have it backwards. No matter where you live or how small your business might be, there are steps you can take today to start investing in the support you need. And when you begin to delegate, it will give you the freedom to focus on growing your impact. 

3. Delegation is a collaborative process.

A great virtual assistant balances proactivity with a willingness to take things one step at a time. If you’re not sure how to delegate, they can help you figure out next steps. It’s OK to start small, as long as you’re starting somewhere! 


Links and Resources:

• Geoff Welch’s website
• BELAY Virtual Assistants

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In today's fast-paced and interconnected world, harnessing the power of technology and artificial intelligence has become essential for businesses and professionals aiming to thrive in their respective fields. Today, we have the privilege of hearing from a remarkable duo who have embraced the potential of AI to enhance their productivity and streamline their work processes.

Wes Gay is a StoryBrand Certified Guide, Agency Owner, and Private Workshop Facilitator. And since 2016, he’s helped hundreds of organizations find clarity with StoryBrand. Jodi Reiter is an accomplished Executive Assistant, bringing a wealth of experience from the marketing, advertising and photography industries as she supports Wes. They sat down with Ryan to share their experiences, strategies and success stories in utilizing AI to collaborate more efficiently and achieve remarkable outcomes. Listeners will learn about the most impactful AI tools on the market and how to weave them into your daily workflow.

Welcome to Episode 128 of One Next Step.

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Today on the podcast, we have a special episode courtesy of our friends at the Maxwell Leadership Podcast. BELAY CFO Lisa Zeeveld sat down with Mark Cole recently to co-host an episode of the Maxwell Leadership Podcast about how to get time back as a leader.

The conversation was so great that we wanted to be sure our One Next Step listeners could hear it too.

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In this Bonus Next Step, Tricia and LZ share how to identify and prioritize your most important emails so they don’t get lost in the mix.

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Communication is a critical part of leadership. But managing email can be tedious and frustrating for busy leaders.

In this episode, Tricia and LZ will discuss their strategies for email management and reaching “inbox zero.” Leaders will get new ideas about how to manage email, how Tricia and LZ  delegate to their virtual assistants, how they  prioritize their emails, and a lot more! 

Welcome to episode 126 of One Next Step.

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In this Bonus Next Step, Ashley Webb shares the one thing she wishes she would have known before starting this process of building relationships with potential partners and affiliates.

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B2B marketing can often be hit or miss. And determining and getting access to your target market can also be difficult. The best way to find and access that target market is to align yourself with companies who already have relationships with those people.  They can introduce you to that market directly using their relationship, trust and team. Our goal is for business owners to be able to more effectively leverage partnerships and affiliates in their sales and marketing efforts.

In this episode, we’ll be joined by BELAY Sr. Acquisitions Manager, Ashlee Webb. She will chat with us about how to build and scale your business using partnerships and affiliates. 

Welcome to episode 125 of One Next Step.

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In this Bonus Next Step, Theresa Summerlin breaks down the pros and cons of hiring a virtual assistant to help run your social media, versus hiring a dedicated social media manager.

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There’s a major difference between recognizing that social media is important and having the knowledge and skills you need to use it effectively. If you’re struggling to find the time to devote to social media, or you want to take your strategy to the next level, it might be time to hire a social media manager. 

In this episode, BELAY VP of Marketing Amy Appleton talks with Solutions Consultant Theresa Summerlin about the different ways that hiring a social media expert can help your business’ marketing, sales, and customer service. Theresa also shares some practical tips for leaders who are managing their own accounts and discusses a few key signs that it might be time to start outsourcing this piece of your business. 

Welcome to episode 124 of One Next Step. 

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In this Bonus Next Step, Tricia and LZ share some of the key red flags to look out for when someone isn't right for the job.

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