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April 26, 2016016: Conscientious compromises and building a thoughtful product business with Nicole Najafi of Industry Standard1 hour 22 minutesPlayGet to know Nicole Najafi, founder of Industry Standard,a direct to consumer denim brand foundedby Nicole Najafi to deliver premium quality (the industrystandard…) denim without a higher price point. Industry Standardjeans are designed in New York and made in the denim district ofLA, using Cone Denim from North Carolina. Rita & Nicole talk about the process oflaunching Industry Standard when coming from a digital marketingbackground, the conscientious compromises we make every day, andabout focusing on real, thoughtful products – andrelationships – while building yourbusiness. ...moreShareView all episodesBy The American Edit | Rita Mehta & Erin Husted4.79393 ratingsApril 26, 2016016: Conscientious compromises and building a thoughtful product business with Nicole Najafi of Industry Standard1 hour 22 minutesPlayGet to know Nicole Najafi, founder of Industry Standard,a direct to consumer denim brand foundedby Nicole Najafi to deliver premium quality (the industrystandard…) denim without a higher price point. Industry Standardjeans are designed in New York and made in the denim district ofLA, using Cone Denim from North Carolina. Rita & Nicole talk about the process oflaunching Industry Standard when coming from a digital marketingbackground, the conscientious compromises we make every day, andabout focusing on real, thoughtful products – andrelationships – while building yourbusiness. ...more
Get to know Nicole Najafi, founder of Industry Standard,a direct to consumer denim brand foundedby Nicole Najafi to deliver premium quality (the industrystandard…) denim without a higher price point. Industry Standardjeans are designed in New York and made in the denim district ofLA, using Cone Denim from North Carolina. Rita & Nicole talk about the process oflaunching Industry Standard when coming from a digital marketingbackground, the conscientious compromises we make every day, andabout focusing on real, thoughtful products – andrelationships – while building yourbusiness.
April 26, 2016016: Conscientious compromises and building a thoughtful product business with Nicole Najafi of Industry Standard1 hour 22 minutesPlayGet to know Nicole Najafi, founder of Industry Standard,a direct to consumer denim brand foundedby Nicole Najafi to deliver premium quality (the industrystandard…) denim without a higher price point. Industry Standardjeans are designed in New York and made in the denim district ofLA, using Cone Denim from North Carolina. Rita & Nicole talk about the process oflaunching Industry Standard when coming from a digital marketingbackground, the conscientious compromises we make every day, andabout focusing on real, thoughtful products – andrelationships – while building yourbusiness. ...more
Get to know Nicole Najafi, founder of Industry Standard,a direct to consumer denim brand foundedby Nicole Najafi to deliver premium quality (the industrystandard…) denim without a higher price point. Industry Standardjeans are designed in New York and made in the denim district ofLA, using Cone Denim from North Carolina. Rita & Nicole talk about the process oflaunching Industry Standard when coming from a digital marketingbackground, the conscientious compromises we make every day, andabout focusing on real, thoughtful products – andrelationships – while building yourbusiness.