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This week we hear from James McElroy, Co-Founder of multiple businesses in the Pet Care Technology space, and along with his brother Timothy, finalists for EY’s 'Entrepreneur of the Year' programme in 2019.

James’s most recent venture is the newly launched Oscars Farm, which delivers fresh pressed dog food to your door in a monthly subscription. 

James is also co-founder of Gudog, Europe’s largest peer-to-peer marketplace and mobile app for dog owners in need of local vetted dog sitters and walkers. 

Gudog operates in over 75 cities, and has over 30,000 sitters and walkers earning a living on the platform.  

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