We’ve all encountered scripted customer greetings at one point or another in our lives. Are these greetings an effective strategy when crafting customer experience?

Customer greetings are the introduction to your business and a reminder of excellent service as a customer leaves. As we all know, first and last impressions are fantastic points of reference for customers when calling your business to mind. These greetings can offer consistency and identity for your brand.

In addition, customer greetings add structure and guidance for your team, allowing them to understand your customer experience mission and how to interact with consumers in a way that supports rather than detracts from your company identity.

The key to the effectiveness of a greeting lies in it’s purpose, context, and sincerity. As Adam points out, "put the customer ahead of the customer experience checklist."

Want to learn the methodology of crafting customer greetings that support your brand promise and key into the exact type of customer your company caters to?

Service Strategies offers a wide variety of Consulting Services for Support, eService, Field Service and Professional Services operations for technology companies. We have helped industry leading service and support operations enhance operational efficiency and drive world class levels of performance, while improving customer satisfaction and loyalty. Join Service Strategies at their Service Industry Summit event, which brings together leaders from companies like Cisco, Dell and others to discuss the challenges of a changing service landscape. As part of the event, an informative Customer Success Workshop will be held on October 27th. Visit servicestrategies.com to learn more.

Take care of yourself and take care of your customers.

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