<p><strong>Hot Tip #06</strong> is to empathize with the visitor’s problem using your intro copy. Then explain exactly what your product or service does in the subtext, removing all verbose words or phrases.</p>

Hot Tip #06 is to empathize with the visitor’s problem using your intro copy. Then explain exactly what your product or service does in the subtext, removing all verbose words or phrases.

#06 - Empathize with the visitor’s problem

Strengthen your Landing Pages with 100 design, development and conversion tips by Rob Hope from One Page Love. ISBN: 978-1-64999-244-4 Website: onepagelove.com/100

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#06 - Empathize with the visitor’s problem

#06 - Empathize with the visitor’s problem

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