CEO Challenge and, in general, the principles surrounding following 

processes.  You have to be ready to create traction and provide value 

with an ability and willingness to pivot.  We talk about momentum 

increasing and how to avoid doubts in the process.  We gave an example 

of one of our valued partners as well.  As long as it's a proven model 

with proof of concept, you must TRUST in the process.  Let's go!