Rather than jump immediately into writing code, Andy Cook (@AndyGCook) and his cofounder Nelson (@nelsonjoyce) began their journey by spending weeks talking to and learning from potential customers. This wasn't their first time around the startup block. But to their surprise, when they finished their product and it was time for people to start using it, nobody wanted to. Learn how they iterated on their idea to turn it into a business that now generates hundreds of thousand of dollars in revenue.

Transcript, speaker information, and more: https://www.indiehackers.com/podcast/077-andy-cook-of-tettra