I know you have all heard me say that marketing and sales are married but are two very different things that are equally important to a business. I am great at all things sales, not so much at marketing or branding!  Even though they are all key ingredients for business and career success, building the right brand is important to attracting the right clients.  I have hired people to help me build my brand Changing the Sales Game with my tag line of, “getting you off the bench and in the game!”  Pretty cool…right?  The fact is businesses need more than marketing, we need storytelling of our brand. 

 

Connie's motivational quote for today is by – Seth Godin, “A brand is the set of expectations, memories, stories, and relationships that, taken together, account for a consumer’s decision to choose one product or service over another.”

 

YouTube: https://youtu.be/kqSXJR0Nv0k

 

About Kate DiLeo:

Kate is a brand architect who has partnered with more than 200 organizations to craft brands that bring more prospects to the table, more users who click, and more customers who buy.

 

How to Get in Touch With Kate DiLeo:

Website:  http://www.katedileo.com/

Email:  [email protected]

 

Stalk me online!

LinkTree: https://linktr.ee/conniewhitman

Download Free Communication Style Assessment: https://www.changingthesalesgame.com/communication-style-assessment 

All-Star Community:  https://changingthesalesgame.mykajabi.com/All-Star-Community

Subscribe and listen to the Changing the Sales Game Podcast on your favorite podcast streaming service or on YouTube.  New episodes post every week - listen to Connie dive into new sales and business topics or problems you may have in your business.