Your school’s brand is more than a logo—it’s how your community connects with your story. In this episode, Andrea chats with Kelly May from CEL Marketing PR & Design to break down a 10-item checklist to ensure your brand is ready for social media. From templates to accessibility, you’ll walk away with practical tips you can apply immediately.

4 Key Takeaways:

1. Why consistent branding builds trust – and how to reflect your school’s personality on social media.
2. Essential elements your brand kit must include – from cover banners to flexible color palettes and scalable logos.
3. How to design for accessibility – including tips for color contrast, alt text, and captions.
4. The importance of branded templates and photo libraries – to save time and tell better, more engaging stories.

SPECIAL GUEST

Kelly May

Design Director

CEL Marketing | PR | Design, Minnesota

Email: [email protected] 

Website: https://www.celpr.com/ 

Facebook: https://www.facebook.com/celpr 

Instagram: https://www.instagram.com/celcreative/ 

LinkedIn: https://www.linkedin.com/company/cel-marketing-pr-design 

USEFUL INFORMATION

• Branding examples from dozens of schools - https://www.celpr.com/marketing-agency-portfolio/ 
• Join the LIVE Golden Gribble Awards on Friday, May 9th, at noon EDT! Click here for all the details and the Zoom link to join! 
• Order your copy of my book Social Media for Schools: Proven Storytelling Strategies & Ideas to Celebrate Your Students & Staff - While Keeping Your Sanity now!
• Interested in our membership program? Learn more here: https://socialschool4edu.com/

MORE RESOURCES

Free Video Training: Learn the simple secrets behind social media for K12 schools!

Sign up for our free e-newsletter - click here

www.SocialSchool4EDU.com